When it comes to a big presentation, it’s important to make a good impression. One of the best pathways to accomplishing this revolves around your ability to capture and hold your audience’s attention. But how do you do that? A truly great presentation will incorporate relevant, adequate information and combine it with an eye-catching design
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Most companies will look at sales when they want to boost business. It makes sense — the more money that comes in, the higher the profits at the end of the quarter or year. However, increasing revenue isn’t the only way to make things better or more profitable. In fact, the way we calculate profitability
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Running a business to business (B2B) model company requires some specific considerations. You have to think about the types of companies you plan to reach and the best way of doing so. Software helps simplify things, such as keeping track of your top clients or streamlining inventory, logistics and payroll. In a recent survey, around
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Digital asset managers are a necessity for big or small organizations and agencies alike. With so much focus being placed on digital content from videos to images and more, companies need a simple way to store, track and manage all their digital assets. Digital asset managers can offer more than a place to organize your
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Business conferences bring a lot of excitement, with the opportunity to network with other entrepreneurs and learn new skills. However, hosting one brings a lot of challenges. All the work that goes on behind the scenes to pull together a memorable event takes months of planning and skills the average business owner might not naturally
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Square, known for credit card processing and Cash App, launched a new service for online sellers this week. Square Photo Studio is a low cost photo service built for eCommerce product photography. Automated professional product photos in 14 days Starts at $9.95 for photo packs (3) and $29.95 for interactive photos of an entire product
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Adding moving elements to web design isn’t really anything new, but more designers are turning to animation to grab user attention in a crowded marketplace. Although motion graphics are most often seen in portfolio websites, they also work well for business to business (B2B) web designs. About 90% of B2B management feels customer experience (CX)
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Most businesses understand the need for a strong landing page. It shows visitors what action you’d like them to take and shares the most important information aimed at a specific audience’s needs. However, interactive landing pages are a little different in the way they engage users. Passive content converts only 36 percent of the time,
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As the price of three-dimensional printers has come down, more and more businesses are using the technology to create prototypes and drive ideas. 3D printing impacts nearly every type of business you can imagine — both business-to-business (B2B) and business-to-consumer (B2C) models. Experts predict 3D printing will usher us into a fourth Industrial Revolution. By
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What would you say if I told you that a few tweaks to the copy that you’ve got on your website could massively increase the conversions you see from the page? Well, as a copywriter, I’m delighted to hear that virtually all businesses with an online presence usually say something like ‘Where do I sign?!’
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