Adding moving elements to web design isn’t really anything new, but more designers are turning to animation to grab user attention in a crowded marketplace. Although motion graphics are most often seen in portfolio websites, they also work well for business to business (B2B) web designs. About 90% of B2B management feels customer experience (CX) […]
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Why Are Interactive Landing Pages Boosting CX?
Most businesses understand the need for a strong landing page. It shows visitors what action you’d like them to take and shares the most important information aimed at a specific audience’s needs. However, interactive landing pages are a little different in the way they engage users. Passive content converts only 36 percent of the time, […]
Continue readingHow 3D Printing Makes a Big Impact for B2B and B2C Businesses
As the price of three-dimensional printers has come down, more and more businesses are using the technology to create prototypes and drive ideas. 3D printing impacts nearly every type of business you can imagine — both business-to-business (B2B) and business-to-consumer (B2C) models. Experts predict 3D printing will usher us into a fourth Industrial Revolution. By […]
Continue readingHow to Maximize Website Conversions with Copy
What would you say if I told you that a few tweaks to the copy that you’ve got on your website could massively increase the conversions you see from the page? Well, as a copywriter, I’m delighted to hear that virtually all businesses with an online presence usually say something like ‘Where do I sign?!’ […]
Continue readingTop 7 Video Templates for Professional Intros
In the digital world, ‘professional’ is a definite look. It’s tidy, it’s uncluttered, it’s easily understood. Ultimately, it’s a representation of you or your business. So, what happens when you’re putting a business slideshow, animation or video together? Do you hope that you’ve put enough time aside to absolutely encapsulate everything your brand is about? Or […]
Continue reading9 Characteristics of a Strong B2B Company
Building a successful company of any kind is difficult, even more so if you’re breaking into the B2B sector. A strong brand is what separates the sharks from the fish in a vast sea of competition. Anyone can provide excellent service or even a quality product, but the complete package — a well-crafted experience — […]
Continue readingFujifilm is Raising Film Prices by 30%+ Starting April 2019
Fujifilm issued a statement earlier today announcing a “worldwide price revision” for their films and photographic papers. Minimum increase of 30% for Color Negative Film, Color Reversal Film, Quick Snap, and Control Strips Minimum increase of “a double-digit percentage” for all photographic paper Price increase effective from April 1, 2019 onward Fujifilm cites rising costs […]
Continue readingNokia 9 PureView 5-Camera Smartphone with ZEISS Optics Announced
Today HMD Global, the producer of Nokia phones, announced the Nokia 9 PureView. The PureView features five rear cameras with ZEISS optics and the ability to capture raw .dng photos that you can edit right on your phone. Nokia 9 PureView features unique five camera array system with ZEISS Optics Every image captured in HDR, […]
Continue reading16 B2B Marketing Tips to Help Any Business Succeed in 2019
Even though B2B marketing involves a number of traditional tactics, in today’s competitive marketplace, you must use a mix of what you know works and what might work. Staying ahead of the competition in a global marketplace isn’t easy, but any business can succeed with the right mindset and some of the best marketing tips […]
Continue readingWhat Consumers Want From Your Ecommerce Site (And How You Can Deliver)
Some of the biggest ecommerce and online retailers in the business are so successful because of how much they offer their customers in regards to the user experience. A lot of it has to do with the way we shop. In today’s landscape, people aren’t shopping during conventional times or even situations. Many people will […]
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