Business tips for photographers, designers, entrepreneurs, and other creative professionals. Learn how to protect your brand, market your products and services, and grow your business.
We cover topics on promoting your work through social media, getting the right insurance for your business, finding the right people to work with, managing your digital assets, and much more.
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If you’re a photographer wondering what the best way to show off your work is, we’ve come up with this list of the ten best websites for hosting your portfolio. We’ve discussed some of the pros and cons, as well as broken down the pricing, so you’ll be able to make an informed decision whether […]
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Montreal-born, blogger and influencer Lisa Homsy has always been interested in seeing the world for what it is. It all started when she went overseas for the first time and needed to update her family about her whereabouts – she started posting updates to her Instagram, and since then more and more people have gained […]
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Demo reels showcase your best work, promote an upcoming project or product, and are essential for showing off what you can do. These reels can be a combination of video, text, our photography. Ensuring that you seamlessly piece together all your work is half of the challenge. The other half consist of adding the right […]
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If you’re an avid listener of popular music, then you probably know that rock is either dead or dying. In the 90s and 00s you could turn on a radio station and hear guitar riffs wherever you went, whether it was Nirvana, My Chemical Romance, or Blink-182. These days, even the rock and alternative stations […]
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Creating a sales and promotional video requires a great deal of thought and planning. Putting together a cohesive campaign that highlights your products and service in a captivation visual is essential, but can also take a great deal of time. Trying to perfect each layout so they are consistent and professional can lead to rushing […]
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Canva has been a favored platform to create professional, eye-catching graphics for social media posts. They offer hundreds of free fonts, images, elements, layouts, and more. It is easy to use and allows for complete freedom to let your creativity take over. Their pre-designed templates for IG stories make it even more rewarding. With templates, […]
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Today Facebook launched E.gg publicly in the US on the iOS app store. E.gg is an experimental new app from Facebook for making creative webpages, collages, and artistic creations. The app allows you to compile gifs, images, text, and other artistic flairs like stickers, all on one page. You can also reshare and repurpose other […]
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From growing up in rural Ohio, watching VH1 and MTV before catching the bus, to living in Florida and working as a full time filmmaker, Kyle Loftus has had quite the journey to say the least. Today, I had the opportunity to sit down and pick apart expert filmmaker, Kyle Loftus’ brain, and peel back […]
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In the modern world of marketing, email is still an incredibly effective tool. At the same time, many companies have found success with subscription services that can guarantee repeat customers and consistent income. In this article, we’re looking at ways that email marketing can be leveraged to get the most retention out of subscription-based services […]
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If you love photography and have gotten some experience over the years, perhaps you’re thinking about making a living with your passion. When people get married, welcome new additions to their families, or celebrate milestones like retirement and anniversaries, they want pictures that capture the spirit of those occasions forever. As a photographer, your skills […]
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