A CRM, or customer relationship manager, is an essential tool that all digital marketers need. It helps to automate many marketing tasks, keep customers engaged, and store all of the data you need about those customers and how you’ve interacted with them. But shopping for a CRM is difficult. There are dozens of great options. […]
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Professional photographers and amateurs alike often wonder where they can sell their photographs and make the most money. The freedom of creating a stream of revenue by doing something you love—taking photos—is enticing. It sounds perfect, but selling your images isn’t always as simple as just offering them. According to the United States Bureau of […]
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PDF files are a popular way of putting information together, and today you’ll learn all about how to make education PDFs to sell. Selling a PDF? Yes, really! If you can pack enough detailed information into a PDF file then customers will pay for that knowledge. Cover photo by Artsy Crafty. Related: FilterGrade Education Hub […]
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SEO, or search engine optimization, is a way to optimize your website for discoverability online. The more relevant eyes see your site, the more sales and conversions you can potentially get. Local SEO is similar, but focuses on optimizing your web presence for local searches. This is a beneficial marketing strategy for businesses that only […]
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Whether you are a veteran freelancer or a new one trying to get your foot in the door you’re always going to have one challenge that’s constantly evolving – landing clients. You have to stand out from the competition and decide how you are going to provide value to your client in a way that […]
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The buyer’s journey, or customer journey, is the path that a customer will take through the discovery of your company and the eventual decision to make a purchase. But this isn’t a journey they can always take alone. As the company trying to make the sale, there are different types of targeted content you should […]
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It’s that time of year again. Tis the season for sending holiday cards to clients and loved ones. A holiday card can be a great marketing tool to win or promote to new clients as well. Even though we want to send that special card it doesn’t mean we have the time to make It […]
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If you have been avoiding or neglecting your social media presence because you’re a B2B company, it’s time to rethink your marketing strategy. Social media does more than bring in leads and traffic. It expands your reach and brand in ways that word of mouth can’t accomplish. It doesn’t matter what type of business you […]
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Demo reels showcase your best work, promote an upcoming project or product, and are essential for showing off what you can do. These reels can be a combination of video, text, our photography. Ensuring that you seamlessly piece together all your work is half of the challenge. The other half consist of adding the right […]
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Creating a sales and promotional video requires a great deal of thought and planning. Putting together a cohesive campaign that highlights your products and service in a captivation visual is essential, but can also take a great deal of time. Trying to perfect each layout so they are consistent and professional can lead to rushing […]
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