Even though B2B marketing involves a number of traditional tactics, in today’s competitive marketplace, you must use a mix of what you know works and what might work. Staying ahead of the competition in a global marketplace isn’t easy, but any business can succeed with the right mindset and some of the best marketing tips
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Some of the biggest ecommerce and online retailers in the business are so successful because of how much they offer their customers in regards to the user experience. A lot of it has to do with the way we shop. In today’s landscape, people aren’t shopping during conventional times or even situations. Many people will
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Cover photo by rawpixel.com Do you want more customers and better conversion rates? Of course you do. So, the real question is – how can you make sure that the marketing you’re doing delivers this goal? Well, given the enormous difference it makes to the year-on-year turnover of the companies who use it – video
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Gathering all the top sales and deals for the 2018 Black Friday and Cyber Monday holiday sales. Find the best deals on cameras, photo equipment, video equipment, audio equipment, storage, software, and more. This is an ongoing list of the top specials and deals from photo/video manufacturers and marketplaces. Check back closer to Black Friday
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Photo by Pexels What’s the plan for your freelancing? Are you happy with your days? Would you like more work? Less work? More money? Bigger clients? Be honest – what would you change if you could? For many freelancers, change is quite intimidating. Sure, we’re a brave bunch as it is – going it alone
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Photo: Alexander Dummer Make the Lighting in Your Next Product Video a Success with These Tips A common type of video widely used by businesses is a product video. These types of videos showcase the product to give viewers a better sense of its features and benefits. But, these videos are different than your traditional videos;
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Photo by rawpixel It’s possible to get stuck in a rut when you’re a freelancer. Have you ever had that feeling the endless cycle of picking up odd bits of work here and there will never end? Like, your skill gives you something that’ll make sure the bills are paid – but never buy you a
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Photo by David Travis Unless you slept through history classes, you probably realise President Eisenhower was a smart guy. As well as being a two-term President, he was a 5-star World War II general, Supreme Commander of NATO Allied forces in Europe and President of Columbia University – which, regardless of any opinion about his political
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Photo by Gades Photography You’re about to read an awesome article about storytelling – and I guarantee it’ll help you market your business and improve your LinkedIn experience. I’m not usually so bold with an opening passage – but I can be now because I’m not pioneering the methods I’m talking about, I’m simply relaying them
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Photo by Jakob Owens Back at the beginning of June, we talked about a host of subtle techniques top startups use in their marketing videos – but what do these things actually look like beyond the theory? Well – prepare to see. The following 5 marketing videos come from a real mixed-bag of companies – ranging
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