A well-curated photography portfolio is an absolute must for photographers in today’s uber-competitive, Instagram-heavy landscape.
And the best approach towards creating a portfolio?
Building an actual photography portfolio website.
Ideally, your own photography website should have plenty of storage space, stunning design templates, multiple gallery options, and third-party integrations. But it should be so much more than that.
As the official face of your business, your website should be a dynamic online presence you can control and leverage to establish your brand.
And the best way to build your photography website? Elementor.
Introducing Elementor: The Most Powerful Website Builder On The Planet
An all-in-one web creation platform, Elementor enables anyone to create stunning, comprehensive WordPress websites.
By far the world’s most popular CMS , WordPress presents a fair number of challenges to those who can’t code..
Elementor proves its weight in gold in that regard; empowering even those with zero programming abilities to build the WordPress website of their dreams.
This becomes truly game-changing in regards to photography websites. More comprehensive than ordinary sites, photography websites are composed of numerous pages, all requiring distinguishing design elements. And, of course, there’s usually a need to incorporate an online shop.
Elementor features cover every aspect of the photography website creation process. With more than 300 widgets and dozens of templates, your homepage, client showcase, blog, shop, and, of course, image portfolio will be built exactly the way you envision them to be.
Elementor’s Core Features
Drag and drop editor
The foundation of every website builder is its editor. Elementor offers users a truly dynamic editing experience; every item added to your page can be dragged and dropped within a clean, clear and intuitive environment.
Here, you can include a clear navigational menu that links to the other important pages, as well as noticeable CTA buttons that prompt visitors to take the desired action on the site.
Here’s what it looks like:
The widget panel can be seen on the left.
Here’s where you can leverage Elementor’s 90+ widgets. These include:
- Basic widgets (e.g. Google Maps, Menu Anchor)
- Pro widgets (e.g. Animated Headline, Testimonial Carousel)
- Ecommerce widgets (e.g. Product Price, Product Images, Add To Cart)
Some photographers relish the opportunity to create their website from scratch. Others would like to simply get up and running with a stunning website as quickly and with as little hassle as possible.
That’s what Elementor’s Full-Site Kits are for.
Elementor’s Kits Library contains dozens of complete, designer-made website kits. These kits include all the elements and attributes a website needs in one single kit. All you have to do is customize to your satisfaction and click publish.
Elementor offers photographers a variety of pixel-perfect website kits that perfectly complement just about any photography style.
“With Kits, there is no need to work on each page attribute (e.g. header, footer, color palettes) individually. You can choose a kit, customize it so that it fits your photography goals, and hit publish.
And…that’s it!! You’re up and running with your photography website.”
A photography website isn’t just a PR vehicle promoting your image capturing abilities. It can also be a platform from which photographers sell their work. As mentioned above, Elementor offers numerous ecommerce features.
At the center of said features is Elementor’s powerful WooCommerce website builder. WordPress’ premier ecommerce plugin, WooCommerce powers millions of online stores across the globe, and Elementor boasts one of the most popular WooCommerce site builders out there.
With Elementor’s WooCommerce website builder, every element of your customers’ journey can be designed to a perfection. You can optimize your customers’ “add to cart” experience with custom buttons, menus and banners. You can also add customer reviews and incorporate Elementor’s upselling features (e.g. ‘Buy 10 images and get another for free!’).
Here’s a look at Elementor’s ecommerce widgets:
Even if you aren’t planning on selling your images, it’s critical your website becomes a revenue-generating vehicle.
With Elementor, you can arrange for visitors to be met with marketing and promotional material at key, high-everage moments.
With Elementor’s powerful popup form builder, you can capture new leads and expand your potential customer database. Photographers looking to extend special offers on Black Friday or New Years, can see to it that visitors are met with a popup informing them of a cool deal they can’t afford to miss out on.
Finally, photographers can integrate their marketing tools and social media accounts to boost conversions, capture leads, and analyze website performance. These include (but aren’t limited to):
- Social media platforms (Facebook, Discord, YouTube, Soundcloud)
- Marketing and CRM platforms (Mailchimp, Zapier, AWeber, Getresponse, Drip)
- WordPress plugins (Yoast, RankMath, Toolset)
It is absolutely crucial to ensure consistency across your entire photography website. Thanks to Elementor Pro’s Global Settings, you’ll be able to create and manage your site’s own design system and significantly speed up your workflows.
Whenever you create a new design within your website, it will automatically inherit its settings from your Global Settings. In the event that you modify something in Global Settings, that update will automatically apply across your entire site.
You can always choose to tinker with a design on a page-by-page basis, if you choose too. :)
If this seems too complicated, you can always opt for one of the aforementioned Kits.
Whenever photographers are in search of inspiration, they needn’t look far.
Elementor boasts a vibrant, diverse and extremely active community. Photographers can connect with web design professionals around the globe who share their knowledge, collaborate, and help each other grow. Whether you’re a new or advanced Elementor user, master designer, business expert, or coding genius, there’s a discussion room for every interest! If you’d like to, you can easily find amazing designers, marketers, and developers through Elementor experts to build the perfect website for you.
Elementor Free Vs Elementor Pro
Elementor offers users a free plan, along with four subscription packages.
Elementor’s Free version offers limitless design possibilities. Elementor Pro, however, empowers you with more professional tools that speed up your workflow, and allow you to build more professional websites.
You can create a stunning photography website using Elementor’s free plan.
However, if you want to enjoy all of Elementor’s photography Full-Site Kits and add an online store to your website, you’ll need to upgrade to a subscription plan. Elementor offers 4 subscription packages, starting at US $49 per year.
Start Building Your Photography Website Today!
With most platforms, designing your own photography website is no small task. It can prove incredibly time-consuming and technically challenging.
Not with Elementor.
Whether you’re looking to build a website simply to get your name out there, or to showcase your work and book clients; you can use Elementor to create it, effortlessly and without writing a single line of code.
If you’re ready to get started with Elementor on your WordPress site, and join a community of more than 8 million professionals leveraging the website builder’s powerful features, go ahead and install the free version from WordPress.org today.