In the digital world, ‘professional’ is a definite look. It’s tidy, it’s uncluttered, it’s easily understood. Ultimately, it’s a representation of you or your business. So, what happens when you’re putting a business slideshow, animation or video together? Do you hope that you’ve put enough time aside to absolutely encapsulate everything your brand is about? Or
Continue reading »
Photo by Kristian Strand Whether you’re a seasoned After Effects veteran looking for some new ideas – or a beginner who’s just starting out, tutorials are a great way to see how other or more experienced users are working with the software. Here, we’ve put together 8 fantastic tutorials from experienced After Effects users – and
Continue reading »
Video marketing is exploding. What started with mainly content in written forms has shifted to a more broad range of mediums, with a heavy focus on video. According to Hubspot Research, 54% of consumers want to see videos from brands they support. This is preferred over email newsletters, blog posts, and other forms of social
Continue reading »
Motion tracking allows you to track the movement of an object and then apply the tracking data for that movement to another object. With text, graphics, and/or 3D elements you can add objects to an environment that look natural and flow with the motion of the video. Motion Tracking Examples This video from Joseph Herman
Continue reading »
Interested in using LUTs in After Effects? With LUTs (lookup tables) you can apply a consistent look to your footage and color grade your clips faster. This tutorial will cover the simple process of importing and applying LUTs within After Effects. 1. Import Your Footage To import a lut in After Effects you’ll need some
Continue reading »
