Adding moving elements to web design isn’t really anything new, but more designers are turning to animation to grab user attention in a crowded marketplace. Although motion graphics are most often seen in portfolio websites, they also work well for business to business (B2B) web designs. About 90% of B2B management feels customer experience (CX)
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Motion graphics, like any strong visual aid, can help attract more eyes to your content and can help tell a story. However, motion graphics often offer this in a more unique and effective way. Creating your own motion graphics using Adobe Premiere Pro or After Effect can be a time-consuming process and with the all
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Most businesses understand the need for a strong landing page. It shows visitors what action you’d like them to take and shares the most important information aimed at a specific audience’s needs. However, interactive landing pages are a little different in the way they engage users. Passive content converts only 36 percent of the time,
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In the digital world, ‘professional’ is a definite look. It’s tidy, it’s uncluttered, it’s easily understood. Ultimately, it’s a representation of you or your business. So, what happens when you’re putting a business slideshow, animation or video together? Do you hope that you’ve put enough time aside to absolutely encapsulate everything your brand is about? Or
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Want to hear a statistic that’ll impress any marketer or business owner? Brands that use video marketing grow their year-on-year revenue 49% faster than brands that don’t. Now do you want to hear a frightening statistic? Video viewers will begin clicking away from your video within 5 seconds if they lose interest – or believe
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Photo by Kristian Strand Whether you’re a seasoned After Effects veteran looking for some new ideas – or a beginner who’s just starting out, tutorials are a great way to see how other or more experienced users are working with the software. Here, we’ve put together 8 fantastic tutorials from experienced After Effects users – and
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Photo by John Schnobrich on Unsplash Can a single piece of software make all the difference when it comes to promoting your business? The answer, perhaps surprisingly, is a resounding yes – and while many people would expect that piece of software to be something entirely focused on marketing, they’d be wrong. Adobe’s After Effects holds the key
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Houdini is a 3D animation software that includes some powerful tools – powerful enough to be used in top-selling animated movies! In this article, we will take a look at some of the features of Houdini, and what sort of big-budget projects it has been used in. SideFX Company Background via SideFX Houdini is
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As time goes on, film gets more advanced. Whether it’s animation technology, CGI, or creative editing, there are a lot of impressive works out there. What better way to appreciate it than by watching these 17 professional demo reel videos from 2017. Full of high-energy animations and even some behind-the scenes looks at how layers
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Adobe After Effects is a powerful tool, to say the least. If you have become a master at programs like Photoshop and Premiere Pro, another great program to advance your video editing and animation skills is After Effects. In this article, we share 13 tutorials for After Effects that range from beginner to expert. These
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