If you think design is an afterthought or something unnecessary, you’re mistaken. In today’s era of high competition, design has become an absolute necessity, even more so when talking about engagement marketing. But how has the role of design in engagement marketing evolved over time, and what does the future entail? We uncover it all […]
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7 Ways B2B Companies Can Leverage Social Media
If you have been avoiding or neglecting your social media presence because you’re a B2B company, it’s time to rethink your marketing strategy. Social media does more than bring in leads and traffic. It expands your reach and brand in ways that word of mouth can’t accomplish. It doesn’t matter what type of business you […]
Continue readingYou Should Be Using Facebook Creator Studio
Recently I got a new social media client, and there were a few things I wanted to do differently. There were a lot of videos the client wanted to post on Instagram which were longer than one minute and therefore would need to be posted to IGTV. As far as I knew, I had a […]
Continue reading10 Great Instagram Story Ideas for Marketers
Sometimes it can be a challenge to come up with good, new ideas for your Instagram Story. Marketers constantly need to adapt to get their brands in front of interested people. In this post, we’re taking a look at ten interesting ideas for Instagram Stories and Moments. Used by global brands and micro-influencers alike, these […]
Continue readingTop 10 Business Premiere Pro Templates
Professional Premiere Pro templates are templates that allow you to create stunning videos with ease and quickly using the Adobe Premiere Pro video editing software. These templates have many different uses that can be purposed for business presentations, professional events, design, and lifestyle themes. Let us dive into the best business Premiere Pro templates. This […]
Continue readingPromoting Your Products With Online Marketing Templates
Digital marketing has taken the business world by storm. If you want to keep up with the competition, you’ll need to find better ways of promoting your products online in a sleek, attractive way to grab the attention of your customers. Did you know that in 2020, 92% of marketers say video is an important […]
Continue readingShould My B2B Business Invest in AI Technology?
The rapid rise of artificial intelligence (AI) seems like something out of a science fiction movie. Thanks to advances in machine learning, computers think more autonomously than ever before. Programmers have taught computers to think more like humans do through natural language processing (NLP) and thanks to faster processors. While the magic still comes from […]
Continue reading6 Industrial Landing Pages to Inspire Your Next Design
As an industrial business, the needs of your target audience are quite different than the needs of customers of e-commerce stores or other types of companies. Your landing page has to meet the specific wishes of your clients. If you try to throw up a page without an eye toward who you’ve created it for, […]
Continue readingEight Ways to Increase Conversions on Your Industrial B2B Website
Site visitors are only beneficial if they convert into leads. However, figuring out how best to reach your industrial business-to-business (B2B) customers isn’t always an easy process. There are so many moving parts you have to consider, and even a minor mistake can affect your conversion rate. In a 2019 review of more than 70 […]
Continue reading15 Improvements to Make to Your B2B Company in the Coming Year
Running a business-to-business (B2B) company requires a specific focus on what matters to other proprietors and fully understanding the industry you’re in. It’s easy to fall into a rut because things flow smoothly and “that’s the way we’ve always done things.” However, if you don’t make improvements over time, you risk losing your regular clients […]
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