Articles Tagged "brand identity" on FilterGrade

7 Graphic Design Styles Influencing Sales in 2023

Design is more than a nice picture: It streamlines communication between the brand and the audience. Business owners may not know the name of the graphic style, but when ordering a project from a designer, they often imagine the desired result as, “I need something like this.” Some basic knowledge of design styles would simplify […]

What is Brand Identity?

Brand identity is a broad term to describe all of the elements of branding in your business. But because it has so many diverse elements, it can be complex and difficult to understand. After describing the basics, we’ll dive into all of the major facets of a brand identity.What is Brand Identity vs Brand Image?To […]

How To Design Your Unique and Awesome Brand Identity [2024]

A company’s “brand” and “logo” are often used interchangeably. But even though a logo can be a symbol of a business, it’s not necessarily the brand. Creating a logo is just one small step in creating a brand design identity. A brand design identity consists of the visual elements of the business, such as colors, […]

How to Choose Your Brand Colors

Whether it’s the golden arches of McDonald’s, the strong orange of Home Depot, or the clean white of Apple, brand colors really matter. They evoke emotions in the people who see them, and the colors become associated with certain feelings or actions. That is why it’s so important to select brand colors that fit the […]

7 Ways to Productively Use Media on Your Website

Companies around the world are growing their brand through the internet. Search engines like Google, Yahoo, and Bing have hundreds of millions of searches on a daily basis. The internet has become one of the most accurate sources of information and a place that has connected companies around the globe together. Being that the internet […]