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business to business

15 Improvements to Make to Your B2B Company in the Coming Year

Lexie Lu October 21, 2019 Leave a comment
15 Improvements to Make to Your B2B Company in the Coming Year

Running a business-to-business (B2B) company requires a specific focus on what matters to other proprietors and fully understanding the industry you’re in. It’s easy to fall into a rut because things flow smoothly and “that’s the way we’ve always done things.” However, if you don’t make improvements over time, you risk losing your regular clients […]

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5 Types of Software Programs Your B2B Business Should Invest In

Lexie Lu September 3, 2019 Leave a comment
5 Types of Software Programs Your B2B Business Should Invest In

Running a business to business (B2B) model company requires some specific considerations. You have to think about the types of companies you plan to reach and the best way of doing so. Software helps simplify things, such as keeping track of your top clients or streamlining inventory, logistics and payroll. In a recent survey, around […]

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Are Motion Graphics Useful to B2B Web Designs?

Lexie Lu July 25, 2019 Leave a comment
Are Motion Graphics Useful to B2B Web Designs?

Adding moving elements to web design isn’t really anything new, but more designers are turning to animation to grab user attention in a crowded marketplace. Although motion graphics are most often seen in portfolio websites, they also work well for business to business (B2B) web designs. About 90% of B2B management feels customer experience (CX) […]

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16 B2B Marketing Tips to Help Any Business Succeed in 2019

Lexie Lu February 21, 2019 6 Comments
b2b marketing tips

Even though B2B marketing involves a number of traditional tactics, in today’s competitive marketplace, you must use a mix of what you know works and what might work. Staying ahead of the competition in a global marketplace isn’t easy, but any business can succeed with the right mindset and some of the best marketing tips […]

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5 Expert Tips for Producing Corporate Video

Mike August 15, 2018 4 Comments
expert tips for producing corporate video

Cover image by Seth Doyle Businesses of all sizes across all industries are turning to video as a piece of content they can create to promote their products, services, or solutions. Creating a corporate video isn’t a walk in the park; it takes a lot of time and patience to create a perfectly executed corporate […]

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8 Fresh Slideshow Templates for After Effects

Mike August 6, 2018 Leave a comment
Fresh slideshow templates for After Effects. Kickstart your video marketing efforts with these easy to use templates.

Video marketing is exploding. What started with mainly content in written forms has shifted to a more broad range of mediums, with a heavy focus on video. According to Hubspot Research, 54% of consumers want to see videos from brands they support. This is preferred over email newsletters, blog posts, and other forms of social […]

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Why B2B Companies Should Be Using Video

Stephen Kelly July 4, 2018 Leave a comment
b2b video marketing

Vlogger image by rawpixel.com A staggering 81% of businesses claim to be using video as part of their 2018/2019 marketing plans – a figure that’s rocketed from 63% just 12 months ago. There’s no doubt about it; video is powerful – but a host of studies suggest that B2B companies are slower at adding video […]

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