Why is photography important for business? Professional photographs add quality to your website, advertising and even in-store promotions. Without basic photography concepts, you risk looking like an amateur at best. It doesn’t matter what industry you’re in or how large your brand, as even small firms benefit from better images. The United States Small Business […]
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A CRM, or customer relationship manager, is an essential tool that all digital marketers need. It helps to automate many marketing tasks, keep customers engaged, and store all of the data you need about those customers and how you’ve interacted with them. But shopping for a CRM is difficult. There are dozens of great options. […]
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Graphic design can be pretty impressive on its own. But what really makes your work stand out from the crowd is to apply it to mockups. In this blog, we’ll be sharing seven creative mockups to display your work. These mockups will help clients understand your work in the context it’s meant to be used […]
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Some of the most popular stories of our time, like Star Wars and Lord of the Rings, are popular not because they are the best-written books or best-filmed movies ever, but because they follow a very old and very human formula. This formula is the Hero’s Journey, popularly established by Joseph Campbell, and it’s a […]
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Professional photographers and amateurs alike often wonder where they can sell their photographs and make the most money. The freedom of creating a stream of revenue by doing something you love—taking photos—is enticing. It sounds perfect, but selling your images isn’t always as simple as just offering them. According to the United States Bureau of […]
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Stock photographs are a common asset that many professionals utilize to fill the visual gap in their marketing material. And why shouldn’t they be? Stock photographs are a readily available collection of images in limitless categories, enabling the marketers to use them for virtually any platform. They are also high-quality with enhanced focus on the […]
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Drones were originally primarily built for military purposes, but these unmanned aerial vehicles or UAVs have become essential tools for many businesses across various industries. A multitude of businesses now consider drones an integral part of their marketing strategies. For example, instead of sending photos of a property their prospective clients are interested in, real […]
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Stock photography is a term that has become quite popular in the recent decade. And as businesses gain access to a wider global audience, thanks to online mediums, the demand for this marketing material has skyrocketed. However, to better understand the role stock photos play in digital marketing and advertising, it is important that you […]
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Some people learn best from lectures, some learn from reading, and some are visual learners. For the visual learners among us, there are thankfully some fantastic marketing YouTube channels out there! These channels can teach you basic and advanced skills in marketing and with an entertaining bend to it. What is your favorite marketing YouTube […]
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In the business world, a SWOT analysis is a common introductory tool for examining your business for both the good and the bad. SWOT stands for: Strengths Weaknesses Opportunities Strengths It’s a simple way to break down what you’re doing well and what areas could be improved, and can give you many starting points for […]
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