When you are a creative staying on top of projects, jotting down your next big idea, and keeping clients and teams on track is a challenging job. You can use various apps and tools to help stay organized, but jumping back and forth from one to another will often lead to details getting lost or […]
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Influencer marketing has become a favored way for companies and brands to grow their customer list. While Instagram, Twitter, and Facebook are the go-to platforms for influencers to shine, another is making it easier than ever for brands and influencers to engage and draw in followers. TikTok is a video-based social media platform based on […]
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If you’re just getting into the rewarding pursuit of photography, you might wonder how to best present your work. Whether you plan to print out images for an art show or you have clients you plan to sell photographs to, knowing how to get your photos from digital to hard copy takes some skill in […]
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Ever since Snapchat brought temporary posts to the mainstream, the popularity of social media stories has only increased. Apps like Instagram, Facebook, and now even Twitter have adopted stories and they’re part of every user’s daily experience. Rather than the permanent, highly-edited images of standard social media feeds, stories are raw and unedited slices of […]
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If you’ve watched any YouTube video in recent years, you’ve seen a sponsor read. And if you’re a YouTube creator yourself, you’ve probably wanted to get ahold of some of those same brands and get yourself a sponsorship. In this article, we’re breaking down 20 of the best direct-to-consumer brands that sponsor YouTube creators. These […]
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Whether you are a veteran freelancer or a new one trying to get your foot in the door you’re always going to have one challenge that’s constantly evolving – landing clients. You have to stand out from the competition and decide how you are going to provide value to your client in a way that […]
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The buyer’s journey, or customer journey, is the path that a customer will take through the discovery of your company and the eventual decision to make a purchase. But this isn’t a journey they can always take alone. As the company trying to make the sale, there are different types of targeted content you should […]
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Lighting may be something you overlook and take for granted. However, as you’ll soon see, it can drastically affect productivity, safety and overall outcomes. Let’s look at how lighting affects five specific sectors. Then, we’ll address why adequate lighting is essential for all industries. Did you know that lighting played such a big impact in […]
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If you have been avoiding or neglecting your social media presence because you’re a B2B company, it’s time to rethink your marketing strategy. Social media does more than bring in leads and traffic. It expands your reach and brand in ways that word of mouth can’t accomplish. It doesn’t matter what type of business you […]
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Creating a sales and promotional video requires a great deal of thought and planning. Putting together a cohesive campaign that highlights your products and service in a captivation visual is essential, but can also take a great deal of time. Trying to perfect each layout so they are consistent and professional can lead to rushing […]
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