Video marketing is a rich tool to promote your brand and bring in new customers. You can say a lot with video that you can’t say with text alone. You can utilize it to explain how your product works, highlight user stories or introduce people to your brand and the stories that drove you to […]
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Finding the perfect photo for your next blog post, design project, or advertisement can be a challenge. Luckily, there are a number of great free stock photo websites out there that you can use to get photos for personal or commercial use on any budget (or with no budget at all). In this blog post, […]
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Creating content is one of the best ways to reach your audience and create the interactions that you want. But, to create good content you need to have an in-depth understanding of your viewers and users. Without a deep understanding of who the audience is and what content they are looking you might be publishing […]
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If you’re a photographer/filmmaker like me, you probably want to spend the majority of your time shooting or creating, and avoid the computer work as much as possible. But the more serious you get as a photographer/filmmaker, the more you’ll have to be doing computer work: planning shoot times, organizing gear, researching teams and equipment, […]
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Instagram is one of the few social media platforms that marketers adore. Its audience of over 1 billion users guarantees advertisers a massive reach. The platform provides marketers several ways to reach or communicate with this audience. One of which is through the use of hashtags. Hashtags, when added to an Instagram post or content, […]
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Vimeo OTT is one of many services that lets content creators and broadcasters create their own Netflix-style streaming service. In this article we’re covering what OTT is, what Vimeo OTT is, why you might want to use it, and some of its most appealing features. Related: What are the Highest Paying Freelance Jobs? What is OTT? […]
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One of the hallmarks of video content is educational videos, which have long proven to be fantastic for views, engagement, and as lead generation opportunities for further learning. We’re going to break down how to create high-quality and effective education videos. This includes everything you need to keep people watching. These lessons can be applied […]
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Some people learn best from lectures, some learn from reading, and some are visual learners. For the visual learners among us, there are thankfully some fantastic marketing YouTube channels out there! These channels can teach you basic and advanced skills in marketing and with an entertaining bend to it. What is your favorite marketing YouTube […]
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Being organized will definitely make your life easier. And if your job revolves around social media and posting time-sensitive content to many platforms, a calendar is essential. Today we’re going through 15 totally free calendars you can use to keep track of all of the content that you need to post. Whether it’s a spreadsheet […]
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You already understand how impactful video can be as part of your marketing strategy. Making sure your videos are branded and reflect your values and goals for your company requires a bit more diligence and effort. The number of people viewing branded video content has increased by 258% on Facebook and 99% on YouTube in […]
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