The scope of work has changed dramatically as more people work from home. This has brought some challenges for companies. One big challenge is ensuring employees know how to do their jobs well. The usual way of teaching, like having long classes where everyone gathers in one place, is challenging when your team is spread […]
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In the current digital landscape, the internet serves not only as a vast marketplace but also as a channel for personal expression, providing opportunities to turn hobbies into lucrative business ventures—as long as you know what you’re doing, that is! The landscape of monetizing online content has ushered in unparalleled opportunities for creators and entrepreneurs. […]
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According to a report by Statista, over 4.26 billion people were using social media in 2021, and the number is supposed to increase to six billion in 2027. Today, social media has become an integral part of everyone’s journey. The way we connect, communicate, and consume information has been transformed by social media. For organizations, […]
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Nowadays, content creators and marketers face a myriad of unique challenges in capturing (and retaining) their target audience’s attention. It’s no secret that content quality is of paramount importance, but from an imagery and video perspective, utilizing this type of content must be approached with a different methodology than written text. Cover photo by Nubelson […]
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Did you know that the first electronic book dates back to 1971? That’s when the US Declaration of Independence was digitized by Project Gutenberg. Ever since, there appeared different variations of digital books, not only ebooks. We’ll cover them all in this article. The market of digital books saw a massive rise in 2020. In […]
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The best methods and ideas for how companies, creators, and anyone in between can repurpose content for their Instagram audience. Cover photo by Gabrielle Henderson. Today, practically every business markets its products or services on Instagram. As one of the fastest-growing social media networks with 2 billion monthly active users, 90% of whom show interest […]
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Video marketing is a rich tool to promote your brand and bring in new customers. You can say a lot with video that you can’t say with text alone. You can utilize it to explain how your product works, highlight user stories or introduce people to your brand and the stories that drove you to […]
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Finding the perfect photo for your next blog post, design project, or advertisement can be a challenge. Luckily, there are a number of great free stock photo websites out there that you can use to get photos for personal or commercial use on any budget (or with no budget at all). In this blog post, […]
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Creating content is one of the best ways to reach your audience and create the interactions that you want. But, to create good content you need to have an in-depth understanding of your viewers and users. Without a deep understanding of who the audience is and what content they are looking you might be publishing […]
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If you’re a photographer/filmmaker like me, you probably want to spend the majority of your time shooting or creating, and avoid the computer work as much as possible. But the more serious you get as a photographer/filmmaker, the more you’ll have to be doing computer work: planning shoot times, organizing gear, researching teams and equipment, […]
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