When should you treat your audience with a single-bite snack or energetic drink, and at what time should you cater a more substantial meal to them? (And nope, it’s not a standard routine of three meals for breakfast, dinner, and supper with snacks and coffee breaks in between.) How do you know what content today’s […]
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How to Use Video in Email Marketing: Tips for Success
Using video in email marketing can significantly enhance engagement and conversion rates. Videos capture attention quickly and convey messages more effectively than text alone. This makes them ideal for demonstrating product features or sharing testimonials. Including a video in an email can increase click-through rates by up to 300%. Video in Email Marketing: Benefits and […]
Continue reading14 Proven Customer Retention Strategies To Learn & Copy (2024)
If you don’t have time for guessing or are in need of reliable ways to improve customer retention without trial and error, you are in the right place. This expert-level guide will list experience and data-backed strategies you can implement. By the end of this read, you will have what it takes to build a loyal […]
Continue readingHow To Create an Effective Email Newsletter in 5 Steps (+ Expert Tips!)
Out of four billion people getting emails daily, 88% check their inboxes multiple times, while 27% do this 10–20 times every single day!It looks like a “fertile ground for planting” your email newsletters, right?Not so fast; let’s pump the breaks for a moment. Here’s why. An average person receives a minimum of 100 emails daily. […]
Continue readingThe Ultimate Email Marketing Playbook for Content Creators
Have you ever paused to consider why, in an era dominated by ever-shifting platform algorithms, a simple email remains a powerful tool? As content creators, it’s easy to feel lost in the vast ocean of digital media, often at the mercy of unpredictable platform algorithms. The quest to build and sustain a loyal audience is not […]
Continue readingThe Do’s and Don’ts of Email Marketing in 2024
Email marketing remains a powerful tool for businesses to connect with their customers and prospects. However, with ever-evolving technology and stringent email security measures, it’s essential to stay up to date with best practices. In this blog, we will explore the do’s and don’ts of email marketing in 2024. The Do’s of Email MarketingBuild a […]
Continue readingHow Email Marketing Can Save Your Photography Business
Successful photographers know the only way to stay in business is by keeping in touch with people. One of the most effective ways to achieve this is through email marketing.Email marketing is a highly-valuable tool for photographers because they can essentially use it to promote their work. This communication method works because it gives you […]
Continue readingHow to Free Up Space in Google Drive and Gmail
If you’re like most people, you probably sweat a little every time you see your Gmail storage. If you’ve had your account for years, your storage is probably almost full, or is rapidly filling. Even if you purchased a larger plan, you might want to free up space and clear out some of the junk. […]
Continue readingThe Hidden Truths to Selling Your Photographs
Professional photographers and amateurs alike often wonder where they can sell their photographs and make the most money. The freedom of creating a stream of revenue by doing something you love—taking photos—is enticing. It sounds perfect, but selling your images isn’t always as simple as just offering them. According to the United States Bureau of […]
Continue readingUsing Email Marketing to Build Retention for Subscription Services
In the modern world of marketing, email is still an incredibly effective tool. At the same time, many companies have found success with subscription services that can guarantee repeat customers and consistent income. In this article, we’re looking at ways that email marketing can be leveraged to get the most retention out of subscription-based services […]
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