Even top photographers must manage their client base if they want to run a profitable venture. Customer relationship management (CRM) reduces your workload while ensuring customers still feel valued. CRMs for photographers are almost limitless, but the best ones include ways to streamline photography follow-up work, keep the lines of communication open with clients and […]
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Managing a team can be tricky, no matter how large the team is. Making a team productive can be even more challenging. It’s not always obvious why a team isn’t working efficiently. Many factors can influence how they work — like company culture, communication style and work-life balance — and how productive they are. The […]
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Can you make it pop? Can you make our logo bigger? Could you bold everything? If you’re a designer that works for non-creatives then you have probably heard these infamous lines before. When you put a non-designer in charge of giving feedback or final approval on a creative piece, things can often go wrong. The […]
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If you’ve watched any YouTube video in recent years, you’ve seen a sponsor read. And if you’re a YouTube creator yourself, you’ve probably wanted to get ahold of some of those same brands and get yourself a sponsorship. In this article, we’re breaking down 20 of the best direct-to-consumer brands that sponsor YouTube creators. These […]
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Email marketing is an essential tool for growing and scaling any business in 2020. This is especially true for freelancers and photography professionals. This can actually become a life-line in your business that frees you from having to depend on just word of mouth marketing or expensive ads. This makes the ability to grow your […]
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Video marketing is a powerful tool when used correctly. About 90 percent of consumers indicate video helps them make a buying decision, and 64 percent state a view makes them more likely to purchase the product or service. What creates a successful video marketing campaign versus a lackluster campaign? You may not have a large […]
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Photography publication and YouTube channel Negative Feedback has always been a step ahead of the curve when it comes to film photography. With their tutorials, camera reviews, and other resources, they have inspired countless photographers, including us. Over the past two years, photographer and head of Negative Feedback, George Muncey and his team have been […]
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