With its fast-growing user base that craves brand communication in-app, Instagram has become a goldmine for ecommerce businesses that want to market products and drive sales. Learn how to use Instagram marketing for ecommerce and bring your business to the next level. Cover photo by Laura Chouette. As a highly visual platform, Instagram has always […]
Continue reading6 Ways Content Creators Can Use Generative AI to Enhance Visuals
Generative AI takes the world by storm and content creators seek out new ways to make good use of it. One of the best things for content creators is to learn how to use generative AI to enhance visuals. Cover photo by Julien Tromeur. Content creators are always producing visuals – it’s part of the […]
Continue reading8 Best Practices of Instagram Holiday Marketing
With the festive season approaching, it’s time to learn more about Instagram holiday marketing and draw inspiration from eight best practices. Cover photo by Callum Blacoe. For most ecommerce companies, the holiday season is one of the most productive as your customers begin their holiday shopping before December and you have enough time to acquire […]
Continue readingFrom Zero to Hero: 3 Tips To Transform Your Business with Instagram Marketing
Instagram marketing is definitely worth the hype! Deciding to implement a social media marketing strategy can provide outstanding outcomes for your brand and basically bring you fame overnight. You’ll get the chance to expand your online reach and connect with your community in a relatable way. We’re all aware of the undefeated power that Instagram […]
Continue readingWhat is Lemon8, the New App from TikTok?
TikTok maker ByteDance recently released a new social app to Western audiences, called Lemon8. This video and photo-sharing app seems to be trying to attract the Instagram audience with visual lifestyle content. The release of this app comes alongside the recent congressional hearing of TikTok in the US, as lawmakers decide whether to ban the […]
Continue readingFrom Metrics to Money: 5 Tips for Turning Instagram Analytics into Business Success
With over a billion active users globally, Instagram is one of the most popular social media networks, giving it a strong tool for businesses to reach their target audience. But, in order to get the full benefits of Instagram, businesses must grasp how to successfully use Instagram analytics. Businesses may use Instagram analytics to gain […]
Continue readingHow to Repurpose Content for Instagram
The best methods and ideas for how companies, creators, and anyone in between can repurpose content for their Instagram audience. Cover photo by Gabrielle Henderson. Today, practically every business markets its products or services on Instagram. As one of the fastest-growing social media networks with 2 billion monthly active users, 90% of whom show interest […]
Continue readingSocial Media Alternatives For Creatives
Facebook, Instagram, Twitter, YouTube… It’s easy to see the downfalls of these applications, and the struggles to succeed on them when so many people are posting. This has caused many creatives to abandon ship and seek out platforms that better suit their needs. Instagram, once a haven for photographers is now often associated with reposted […]
Continue reading7 Benefits of Using a Business Instagram Account
With the growth of Instagram’s popularity worldwide, business savvy opportunities have also become a huge part of it, so Instagram has also created another type of account – business account. Although the idea of the content creator is magnificent on its own, the Instagram business account option will ultimately allow you to go from creator […]
Continue readingVideo Marketing Trends to Prepare for 2023
Everything has changed with the advancements in technology. From black-and-white ads to 360-degree ads, the brands have upgraded their marketing strategies. Gone are the days when the standard marketing practices used to work. The competition has increased and consumer preferences have also changed. Video marketing was and still is the best marketing strategy. However, if […]
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