As a freelancer, how long could you personally go without doing any client work? A day or two? A week? A month? Whatever the answer, there’s likely to be a time when work dries up for a while – either through sheer chance – or maybe even because of a family situation, a medical issue,
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Attempting to get sponsorship for your vlogging, blogging, or photography expedition is not an easy task. Many aspiring travel gurus become discouraged when sponsorships don’t just seemingly fall from the sky. No matter how popular your vlog, blog, images or videos are, getting sponsorship is an art in and of itself. Understand that if one
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Most companies will look at sales when they want to boost business. It makes sense — the more money that comes in, the higher the profits at the end of the quarter or year. However, increasing revenue isn’t the only way to make things better or more profitable. In fact, the way we calculate profitability
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Adding moving elements to web design isn’t really anything new, but more designers are turning to animation to grab user attention in a crowded marketplace. Although motion graphics are most often seen in portfolio websites, they also work well for business to business (B2B) web designs. About 90% of B2B management feels customer experience (CX)
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Running a photography business has likely been a dream of yours from the time you picked up your first camera and saw the world through the lens. There’s no arguing that the life of a photographer is rewarding and freeing. You get to choose the types of photographs you take, which clients you do business
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You can have the best skillset, equipment, office, and approach to productivity in the world – but when it comes to selling your services as a freelancer, psychology is your most effective weapon. And, it’s one of the key ways for you to win new clients consistently. Sure, you’ve got to have some skill to
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It seems counterintuitive for a designer to purchase a portfolio template. After all, you’re a designer! Why not just make your own? Well, despite being a designer or photographer, you might not have the skills to create an awesome layout yourself – if you’re primarily a logo designer, working with InDesign to create an awesome
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Most businesses understand the need for a strong landing page. It shows visitors what action you’d like them to take and shares the most important information aimed at a specific audience’s needs. However, interactive landing pages are a little different in the way they engage users. Passive content converts only 36 percent of the time,
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What would you say if I told you that a few tweaks to the copy that you’ve got on your website could massively increase the conversions you see from the page? Well, as a copywriter, I’m delighted to hear that virtually all businesses with an online presence usually say something like ‘Where do I sign?!’
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Even though B2B marketing involves a number of traditional tactics, in today’s competitive marketplace, you must use a mix of what you know works and what might work. Staying ahead of the competition in a global marketplace isn’t easy, but any business can succeed with the right mindset and some of the best marketing tips
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