Everything has changed with the advancements in technology. From black-and-white ads to 360-degree ads, the brands have upgraded their marketing strategies. Gone are the days when the standard marketing practices used to work. The competition has increased and consumer preferences have also changed. Video marketing was and still is the best marketing strategy. However, if […]
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6 Video Marketing Trends Your Business Shouldn’t Overlook
Video marketing is a rich tool to promote your brand and bring in new customers. You can say a lot with video that you can’t say with text alone. You can utilize it to explain how your product works, highlight user stories or introduce people to your brand and the stories that drove you to […]
Continue readingHow to Use User-Generated Content (UGC) on Social Media
Social media experts have often quoted the 80/20 rule – a rule that states that only 20% of your posts should directly promote your business. While the 80/20 rule is less of a rule and more of a guideline, it really begs the question of where the other 80% of the content is going to […]
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