Video marketing has evolved from a nice-to-have to an essential strategy for brands looking to connect with their audiences. With people watching an average of 17 hours of video content weekly, there’s a tremendous opportunity to engage potential customers through compelling visual storytelling. The numbers speak volumes about video’s dominance – 93% of companies used […]
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Growing Your Audience Through Livestreams and Real-Time Content
Written by: Myrtle Bautista Despite highly edited videos and well-shot photos taking over online feeds, raw, in-the-moment moments are still growing in popularity. Authenticity is the unique characteristic that distinguishes livestreams and other real-time content. Audiences crave connection, and the most fascinating experience is witnessing someone respond, reveal, or react in real time. Due to […]
Continue readingCracking the Code of Video Analytics: 8 Essential Video Metrics to Monitor
How to understand your video metrics better so you can grow your audience on various social media channels, your website, and beyond. Introduction In today’s digital landscape, video content reigns supreme, captivating audiences across platforms and driving engagement like never before. A recent study by Wyzowl found that as many as 91% of consumers want […]
Continue readingBreaking Down YouTube Analytics to Crack Your Channel’s Code to Success
YouTube is a powerful platform for creators, businesses, and personalities if they know how to navigate it. But, the sheer volume of videos makes it harder and harder to stand out from the crowd. And as a YouTube creator, you’re probably struck with the same question repeatedly: “How do I keep growing my channel?” While […]
Continue readingWhat is Mixer? A Look at Microsoft’s Interactive Livestreaming Platform
UPDATE JUNE 2020: Mixer has announced it is shutting down and moving all of its users to Facebook Gaming. Mixer is the newest streaming platform that has been in the headlines recently. It has been covered extensively in the past few days because Tyler Blevins better known as “Ninja” to the gaming world recently moved […]
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