Using Reddit to Grow Your Business: Tips for Best Results
Reddit can help both businesses and creators get more visitors and sales from their website. The platform has more than 95 million daily active users and when you use it the right way, it can bring you a lot of traffic and sales. Cover photo by Moloney Creative Agency.
See also — 30+ of the Best Subreddits for Photographers
Why Reddit Works for Business
Many people think people on Reddit hate businesses. This isn’t true. Many subreddits encourage businesses to share useful information and allow self promotion, but your posts will quickly be removed in subreddits that don’t allow self promotion.
What Makes Reddit Special
Reddit is different from other social media in some important ways:
In 2024, Reddit became the third most visible site in Google searches, right behind Wikipedia and Amazon. This means when people search for topics you care about, they’re more likely to see Reddit posts in their results.
The people on Reddit want to find answers. They come to Reddit to learn things and talk about what they like. This makes it easy to show what you know and share your work naturally.
Posts stay useful for a long time. Unlike posts on Twitter or Facebook that get forgotten quickly, Reddit posts can keep bringing you visitors for months or even years if they help people.
How to Use Reddit for Your Business
To do well on Reddit, remember these basic things:
- Be part of the community. Talk to people and help them before you share your own stuff. This makes people trust you.
- Make helpful valuable content. Try to fix problems and share what you know. Focus more on helping people and they will naturally check your products out.
- Find relevant subreddits. Look for subreddits where people talk about things related to your business. Make sure these groups are active and allow some promotion.
- Monitor and analyze. Analyze the best performing content and try to make more of it. This helps you make your posts better over time.
Resources That Help
These resources make using Reddit easier:
- SubredditTraffic.live helps you find the bet time to post on Reddit.
- RedSim helps with finding relevant subreddits.
- Gummy Search helps you find trends on Reddit.
- Reddit Business Guide helps you grow your business on Reddit.
Tips for Good Results
These are the tips for getting the best results on Reddit when promoting your business. Keep these in mind every time you log in to post about your biz.
- Post often and make easy to read posts. It works better than trying to make one big post.
- Pick topics you know well and talk about them a lot. This makes people see you as someone who knows what they’re talking about. Make sure they’re relevant to your business.
- Share helpful things. Show examples of your work, tell stories about how you made something, or share useful tips instead of trying to sell directly.
- Keep track of what works. Write down which kinds of posts bring you the most visitors.
What to Do Next
Reddit takes time and you need to be part of the community. But if you spend time on it, Reddit can help your business grow.
Reddit works best when you help people and share what you know. If you focus on being helpful, you can build a following that brings more people to your business.
Start small and keep going. If you help people and share good information regularly, your results will get bigger over time.
