Mike, Author at FilterGrade

Design Tricks for Creating More Clickable Email CTA Buttons

If you’re a regular reader of FilterGrade, you already know how email marketing can save your photography business. It allows you to build relationships with clients, promote your work, and communicate your visual art to a broader audience. And among the tips on how you can use email marketing effectively, there always comes the one […]

10 Lucrative Freelance Ideas for Video Creators

Video creation is a popular field of work for freelancers today and covers a wide range of opportunities. In prior decades, the cost to produce a single video meant this career was out of reach for many budding filmmakers. Today, advancements in camera hardware and editing software have made it much more affordable for anyone […]

Landscape Photography: 9 Tips to Learn the Lie of the Land

Landscape photography is a niche that has always held great appeal for amateur and professional photographers. If you’re passionate to specialize in this area, be prepared to invest in more than just the right photo kit. The ability to capture Mother Nature in all its awesomeness and beauty takes skill. No point taking the same […]

Fockups – Mockups That Show Designs in an Honest Way

Introducing Fockups – F*cked up mockups, created by Wytze Hoogslag. It’s time to display your design in an honest way. Mockups A mockup incorporates a design that is not (yet) produced into a situation that offers viewers a better context of the final product. For example: If a graphic designer wants to present a poster […]

How Email Marketing Can Save Your Photography Business

Successful photographers know the only way to stay in business is by keeping in touch with people. One of the most effective ways to achieve this is through email marketing. Email marketing is a highly-valuable tool for photographers because they can essentially use it to promote their work. This communication method works because it gives […]

5 Photography Companies Working on Crypto Projects

The development of the photography NFT marketplace has altered how we see photography and the management of photos as an art form. Physical photos were popular a few years ago. Your hardcopy pictures are free to be photographed and used however you choose, but you still own the image. Picture possession has become more contentious […]

Heath240’s New ‘Hialeah’ Music Video Shot on 16mm Film

Heath240 is a film school dropout turned musician. Studying film for his first year of college, Heath fell out of love with the craft. Even to the point where he couldn’t even stand to watch movies for a few years after dropping out. As he took time to understand himself, he fell in love with […]

What All Professional Photographers Need to Do as Their Own Boss

Living the dream of running your own photography business is rewarding. However, the business end of things can bog any good entrepreneur down. Professional photographers might not even know where to start with bookkeeping, marketing and figuring out factors such as insurance. What Do I Need to Start My Own Photography Business? The United States […]

The Best Cameras for Streaming

A good streaming camera (besides a good microphone) is one of the most important things for every streamer. No matter if you are a newbie or a pro, you should turn your camera on (golden rule of streaming), and when you do it, you should make sure people aren’t seeing pixels instead of their streamer. […]

5 Ways Influencer Marketing Can Enhance Customer Relationships

Customer relations are directly tied to your business’s financial well-being. Thus, some brands choose a long way — building their reputation first. They use inbound marketing and high-quality support. However, choosing the right tool could be not that simple because some of them cost hundreds of dollars. Speaking of, compare Intercom vs Drift, for that […]