Business tips for photographers, designers, entrepreneurs, and other creative professionals. Learn how to protect your brand, market your products and services, and grow your business.
We cover topics on promoting your work through social media, getting the right insurance for your business, finding the right people to work with, managing your digital assets, and much more.
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When it comes to project management tools you want something that is easy to access by all team members, is affordable, and helps streamline your workflow quickly and efficiently. As a videographer, the right project management tool can help you stay on schedule, focus on the key aspects of the project, and cut out time
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Are you making the most of every enquiry, pitch or connection you make with potential customers? Maybe you think you are – or maybe you think your company could do better – but one thing’s for sure, if you’re guessing at the answer, I guarantee you’re trailing behind other businesses in your sector. I used
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Cloud computing has impacted all types of businesses, including photography. However, when it comes to photographs, not all types of cloud computing are equal. The kind that’s best for you can also depend on the style of the pictures you take. Statista places the cloud computing market somewhere north of $146 billion, with a projected
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Social media influencers rely on a variety of social media platforms to establish themselves as their own independent brand. Doing this helps get them noticed by companies and businesses looking to reach wider markets, and while social media is vital for an influencer, what many neglect to consider is that social media platforms can shut
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In the year 2020, we will be witnessing a major rise in the number of start-ups enterprises. With this rise in start-ups all over the world and a continuous need for branding, why should we engage in old branding practices? If you are a start-up enterprise or belong to one, and need to increase the
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We have all had to make a Powerpoint presentation for something. Whether it is for a school project or a business presentation, you’ve probably had to make a presentation at some point in your life. To create a great presentation you need to make sure you have a few key elements in your Powerpoint. One
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It seems as though there is always a new platform coming out to share your content. Many of these platforms dwindle down and quickly fall off the radar just as quickly as they came about, but influencers and hopeful users still jump on board just in case it takes off. Social media platforms are constantly
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Knowing what to include on your business website is challenging. Should you showcase certain aspects that make your business unique? Which ones will customers care about? Showcasing your employees will allow you to share your company culture and put a face on your brand. You can show that you’re made up of real people who
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Since its inception in October 2010, we have witnessed Instagram gain phenomenal popularity and become a social networking staple worldwide. Instagram has been gaining tremendous traction after its affiliation with Facebook. Instagram is a social media platform where small-businesses have become outright brands and everyday users have become global celebrities overnight. These users and businesses
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As an industrial business, the needs of your target audience are quite different than the needs of customers of e-commerce stores or other types of companies. Your landing page has to meet the specific wishes of your clients. If you try to throw up a page without an eye toward who you’ve created it for,
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