As a student, taking care of your mental health is just as crucial as acing your exams. It’s the key to staying focused, managing stress, and enjoying your college journey. Recognizing this, there’s been a surge in wellness and mindfulness apps designed to help you navigate these challenges. These apps are becoming go-to tools for […]
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Calculating the Costs of Doing Business as a Professional Photographer
Behind the Lens: Read this guide to understand all the Costs of Doing Business as a Professional Photographer Navigating the realm of professional photography entails understanding the nuanced costs involved. According to the US Bureau of Labor Statistics, the median hourly wage for photographers was $19.31 in May 2022. From their income, photographers have to […]
Continue readingProgrammatic SEO vs. Traditional SEO: Key Differences and Advantages
SEO is the language your website speaks to search engines, while programmatic SEO is a “polyglot” that knows many languages to talk to search engines. Now, there are two dialects in this SEO conversation: programmatic and traditional. Think of them as the traditional, handwritten letter and the swift email. Both get the message across, but […]
Continue readingHow To Optimize Your Budget for Creative Projects
Maximizing your creative budget goes beyond investing in ads. eCommerce entrepreneurs are under the impression that running massive campaigns leads to sales. Sadly, a large audience doesn’t automatically guarantee profits. On the contrary, you might even lose money if you overspend on ad creatives and projects that never hit your target conversion rates. Optimizing your […]
Continue readingTop 12 Christmas LUTs Packs for Holiday Color Grading
Christmas is almost here and it’s time to start preparing your holiday videos for the big day! People will be opening presents all around the world, so it’s important to capture those memories. Whether you are capturing your Christmas party, some winter activities like ice skating or skiing, or even just sneaking a clip of […]
Continue readingElevating E-commerce: Innovations Reshaping the Online Purchase Experience
AI (artificial intelligence), AR (augmented reality), VR (virtual reality), what else? Most likely, you’ve been bombarded with these and other eCommerce technology trends if you’ve done some serious research on the Internet. They will also show up in this article, but they are not the only innovations in digital commerce we’ll cover. Today, 63% of […]
Continue readingMaximizing Your ROI with Digital Marketing Strategies
Digital marketing is essential for businesses looking to thrive in today’s market. The challenge, however, lies in implementing digital marketing strategies and maximizing the return on investment (ROI) from these efforts. With numerous platforms and techniques available, it can be overwhelming to determine where to allocate resources for the best results. This guide aims to […]
Continue readingSafe Sets Documentary Fundraiser Offers Health Risk Report for Film Workers
FOR IMMEDIATE RELEASE: Safe Sets Documentary Fundraiser Offers Health Risk Report for Donors November 20, 2023 BOSTON, MA – As film workers return to work after a prolonged strike action, many of the health and safety issues they have raised concerns about have not been addressed. Long hours, toxic exposures, sleep deprivation and a lax […]
Continue readingHow Freelance Videographers Can Charge More and Unlock Higher Paying Projects
In the ever-evolving world of freelance videography, not only is skill crucial, but so is the ability to navigate the business side of things. If you’re looking to boost your income and make a better living from your passion, here are some key strategies to consider. Cover photo by Chase Fade. 1. Find Clients Who […]
Continue reading6 Ways Content Creators Can Use Generative AI to Enhance Visuals
Generative AI takes the world by storm and content creators seek out new ways to make good use of it. One of the best things for content creators is to learn how to use generative AI to enhance visuals. Cover photo by Julien Tromeur. Content creators are always producing visuals – it’s part of the […]
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