Congrats, you’re a rare breed. By seeking out tips on becoming better at office photography, you join a small minority of people who have figured out that there is something that is quite different about this brand of photography. What makes ‘Office Photography’ different? Talking broadly about ‘photography’ can be deceptive, because there is really no general […]
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Business tips for photographers, designers, entrepreneurs, and other creative professionals. Learn how to protect your brand, market your products and services, and grow your business.
We cover topics on promoting your work through social media, getting the right insurance for your business, finding the right people to work with, managing your digital assets, and much more.
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How to Work With Agencies
Once you’ve gotten to a certain point in your portraiture work, it can be really fun to start working with agency models. This can be intimidating at first, but super worth it: signed models are generally more experienced and have a level of comfortability in front of the camera. But, how do you actually approach […]
Continue readingHow to Start Earning Money as a Photographer
Cover photo by Jakob Owens. See all of Jakob’s products here. Advancing from a hobbyist to a professional photographer involves a few important steps. The first and main step is figuring out how to start earning money. Finding paid opportunities can be extremely hard, especially considering the sheer amount of people pursuing photography these days. Determining […]
Continue reading5 Ways to Organize your Photography Business
Like many other creative professionals, photographers often tend to be so focused on improving their craft that they neglect the business side of things. But even though it will initially require some extra time and effort, getting properly organized will help things run more smoothly and can even allow you to spend more time doing […]
Continue readingHow to Benefit From Using Your Photos on the Web
We live in a world filled with images, and there is little doubt that they have a big impact on how you see a product. Open any magazine and you’ll see how large the photographs of products are and how they fill the page. The internet is similar with big images of products almost everywhere. […]
Continue reading7 Easy Ways to Market Your Photography Services to Local Clients
Ask the nearest person what they think of sales people and I’ll bet they respond with comments akin to “slimy” or “con-men”. Sales has a bad rep, but a business without sales ceases to be a business. So how does this relate to photography? Well, unless you’re a high-flying photographer to the rich and famous, […]
Continue readingHow to Show Off Your Business With Stellar Photos
Do you know what kind of reputation your business has online? Did you know that good or bad, you can absolutely shape that reputation? Social media and online engagement – like responding to online reviews – is a two-way conversation, even if it may not seem that way. Every time you post an image or […]
Continue readingHow to Free Up Time for Your Photography Business
Imagine a world where you could focus on the things you love and ignore the rest. Unfortunately, that world doesn’t exist. Many professional photographers – especially the freelancers among us – find themselves frazzled and overwhelmed by, well, the business side of their business. It can be very stressful to manage it all. Hands up […]
Continue readingWhat Businesses Want from Commercial Photographers
A commercial photographer thrives with professionalism at the front of their mind when shooting for brochures, websites, advertisements, products and much more. When a business chooses to take advantage of a commercial photographer and their skills, the hired freelancer benefits from the flexibility of their schedule to show off the work in which they specialize. […]
Continue readingTips for Getting More Photography Clients for Your Business
Photographers usually work freelance. As a result, it never hurts to have a continuing stream of clients for your business. If there’s one thing you can never get enough of, it’s more clients. That begs the question, how do you snag more of them? It all stars and ends with marketing. Far too many photographers […]
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