Running a photography business has likely been a dream of yours from the time you picked up your first camera and saw the world through the lens. There’s no arguing that the life of a photographer is rewarding and freeing. You get to choose the types of photographs you take, which clients you do business
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There are so many facets to photography – equipment, shooting, and so much more, with printing being one of them. You may not need to know about photo printing when you start out your photography career, but as you dive deeper into the world of photography you will learn how complex printing your photos can
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Video marketing is a powerful tool when used correctly. About 90 percent of consumers indicate video helps them make a buying decision, and 64 percent state a view makes them more likely to purchase the product or service. What creates a successful video marketing campaign versus a lackluster campaign? You may not have a large
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Cover photo by rawpixel.com Do you want more customers and better conversion rates? Of course you do. So, the real question is – how can you make sure that the marketing you’re doing delivers this goal? Well, given the enormous difference it makes to the year-on-year turnover of the companies who use it – video
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Photo by Jakob Owens Back at the beginning of June, we talked about a host of subtle techniques top startups use in their marketing videos – but what do these things actually look like beyond the theory? Well – prepare to see. The following 5 marketing videos come from a real mixed-bag of companies – ranging
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Vlogger image by rawpixel.com A staggering 81% of businesses claim to be using video as part of their 2018/2019 marketing plans – a figure that’s rocketed from 63% just 12 months ago. There’s no doubt about it; video is powerful – but a host of studies suggest that B2B companies are slower at adding video
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Last week, SmugMug announced their decision to acquire photo/video hosting and sharing site, Flickr. Together, they hope to build a better platform for photographers to share their work and collaborate. Flickr has gone through many changes since its initial launch. Founded in 2004 by Ludicorp, a Vancouver based company started by Stewart Butterfield and Caterina Fake,
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Houdini is a 3D animation software that includes some powerful tools – powerful enough to be used in top-selling animated movies! In this article, we will take a look at some of the features of Houdini, and what sort of big-budget projects it has been used in. SideFX Company Background via SideFX Houdini is
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Social media is an amazing tool for marketers everywhere, as it’s a great way to engage with and advertise to customers. And it can have great ROI. But the biggest challenge is often proving that ROI to management and being able to show that your efforts are working well. That’s where social media tracking tools
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Natalka Dmitrova is a talented illustrator and designer from Ukraine. She has a BFA in Graphic Design and over 6 years of experience in illustration/design working with clients such as Martini, Kimberly-Clark, L’Oréal, Auchan, Kotex, and more. Natalka specializes in creating custom illustrations for mobile apps, advertising, magazines, games, and packaging design. She has even
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