At the root of the cosmetic industry is the desire to help people enhance their natural beauty. Photography and cosmetics go together like pancakes and syrup. Visuals showcase what the product is capable of, giving a glimpse into longer lashes, smoother skin or enhanced facial features. According to Statista, cosmetics are a $49.2 billion industry […]
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Digital marketing has taken the business world by storm. If you want to keep up with the competition, you’ll need to find better ways of promoting your products online in a sleek, attractive way to grab the attention of your customers. Did you know that in 2020, 92% of marketers say video is an important […]
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When it comes to any marketing strategy, the goal will most likely always revolve around getting more leads, securing more sales, and getting more loyal customers. And when we’re talking about converting leads and securing sales, the key component here to consider is our magic word: engagement. With great engagement comes great interaction, and the […]
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Becoming a social media influencer seems to be easier than ever. Every time you scroll through one social media platform you will come across countless influencers promoting, displaying, reviewing, or sharing some brand or product. The earning potential for influencers is astounding, making it a highly competitive field that everyone wants to break into. But […]
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Toronto-born photographer and director Chris Buck has found a way to differentiate himself by shooting what he believes in, rather than shooting what’s popular. This incredible strategy, alongside his diligent work ethic has helped him to make timeless photographs with names like Barack Obama, Tina Fey, Robert Kennedy Jr., and many more. Our co-founder, Matt […]
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Gaming has seen one of the largest and most rapid revolutions over the past decade. In 2009 the video game industry generated $19.7 billion in revenue. Nine years later the video game industry generated $119.6 billion in revenue. That is an incredible 504% increase in revenue in just a nine year period. For less than […]
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From Kauai all the way to South Africa, and almost everywhere in between, photographer Eric Rubens has been traveling the world and creating photography work for brands like Sony, BMW, Disney, T-Mobile, and more since he took a leap of faith after finishing college. Recently Eric took the time to chat with us about his […]
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Attempting to get sponsorship for your vlogging, blogging, or photography expedition is not an easy task. Many aspiring travel gurus become discouraged when sponsorships don’t just seemingly fall from the sky. No matter how popular your vlog, blog, images or videos are, getting sponsorship is an art in and of itself. Understand that if one […]
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Running a photography business has likely been a dream of yours from the time you picked up your first camera and saw the world through the lens. There’s no arguing that the life of a photographer is rewarding and freeing. You get to choose the types of photographs you take, which clients you do business […]
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There are so many facets to photography – equipment, shooting, and so much more, with printing being one of them. You may not need to know about photo printing when you start out your photography career, but as you dive deeper into the world of photography you will learn how complex printing your photos can […]
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