Contracts are crucial to your work as a professional photographer. They set expectations for everyone involved. Plus, helps pave the way for a mutually beneficial relationship that may result in repeat business for you. However, you must send contracts to your clients in a way that’s convenient for them as possible and doesn’t cause unnecessary […]
Continue readingAuthor Archives: Eleanor Hecks
Tips for Boosting Your Team’s Productivity Tenfold
Managing a team can be tricky, no matter how large the team is. Making a team productive can be even more challenging. It’s not always obvious why a team isn’t working efficiently. Many factors can influence how they work — like company culture, communication style and work-life balance — and how productive they are. The […]
Continue readingWhy Your Photography Business Needs Better Office Organization
Photographers tend to be creative souls. Unfortunately, innovative individuals sometimes aren’t the most organized when it comes to keeping an office space in shape. Improving office organization applies to everything from decluttering to instituting better business processes. Studies show being more organized boosts stress management and well-being, which in turn leads to better productivity. Getting […]
Continue readingHow to Grow Your Photography Business in a Saturated Location
Are you trying to get your photography business to take off, but there are numerous competitors in the area? The small businesses that think outside the box and come up with unique angles are the ones with thriving revenue year after year. You may have to work a bit harder than someone with little competition, […]
Continue readingWhy Basic Photography Concepts Apply to All Businesses
Why is photography important for business? Professional photographs add quality to your website, advertising and even in-store promotions. Without basic photography concepts, you risk looking like an amateur at best. It doesn’t matter what industry you’re in or how large your brand, as even small firms benefit from better images. The United States Small Business […]
Continue readingThe Hidden Truths to Selling Your Photographs
Professional photographers and amateurs alike often wonder where they can sell their photographs and make the most money. The freedom of creating a stream of revenue by doing something you love—taking photos—is enticing. It sounds perfect, but selling your images isn’t always as simple as just offering them. According to the United States Bureau of […]
Continue readingCommon Mistakes When Approaching Product Photos
Small businesses that sell their products online or run any type of digital advertising must showcase their inventory through images. However, getting product photos just right isn’t an easy skill to learn. Even if you hire a professional photographer, you can make missteps with your pictures. According to Etailinsights, there are approximately 7.9 million online […]
Continue readingCan You Include Smartphone Images In Your Photography Portfolio?
Smartphone camera tech has come a long, long way over the past few years. Most modern smartphones are outfitted with advanced cameras and photo software — to the point that some smartphones may even compete with DSLRs. However, there’s only so much a smartphone can do. Professional photographers still primarily rely on high-cost cameras, rather […]
Continue readingHow to Best Utilize Branded Videos on Your Company Website
You already understand how impactful video can be as part of your marketing strategy. Making sure your videos are branded and reflect your values and goals for your company requires a bit more diligence and effort. The number of people viewing branded video content has increased by 258% on Facebook and 99% on YouTube in […]
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