Starting or growing a business can be difficult – and that difficulty is cranked right up if you’re doing it without any money in the bank. Don’t get me wrong; it’s absolutely possible to grow a business if you’ve only got $20 to your name – but I’d argue that, for most people, it’s not […]
Continue readingStephen Kelly
Would Your Business Benefit from a CRM System?
Are you making the most of every enquiry, pitch or connection you make with potential customers? Maybe you think you are – or maybe you think your company could do better – but one thing’s for sure, if you’re guessing at the answer, I guarantee you’re trailing behind other businesses in your sector. I used […]
Continue readingRescuing Your Freelance Career: Winning Clients Back
As a freelancer, how long could you personally go without doing any client work? A day or two? A week? A month? Whatever the answer, there’s likely to be a time when work dries up for a while – either through sheer chance – or maybe even because of a family situation, a medical issue, […]
Continue reading5 Ways to Improve Your Email Marketing Conversions
It’s difficult to pinpoint a time when email has been the height of tech fashion. It was probably in the mid-to-late-2000s – before Apple came along and managed to pry the BlackBerrys out of peoples’ hands. Since then, we’ve seen social media, video, memes, and the general idea of ‘viral’ content explode. If you want […]
Continue readingHow Great Freelancers Deal with Making Mistakes for Clients
Hopefully, you’re here reading this to arm yourself for possible future client errors you make. If not, then you’re probably here because you’ve just frantically Googled ‘I’ve messed up with a client – what should I do?’ Either way – you’re in good company. I’ve made the errors. I’ve tried to work out what to […]
Continue readingHow to Create a Freelance Schedule You Can Stick With
There’s a really important part of freelancing that few people talk about: Managing your time. Not having a schedule doesn’t sound like too much of a problem though, does it? After all, you’ve got no boss looking over your shoulder or watching what time you show up at and checking your output; so, what does […]
Continue readingThe Top Lenses You Need for Landscape Photography
If reading our recent interviews with Jeremy Scott Foster and Dave Kennedy made you take to the road in search of breath-taking landscapes to shoot, you’re going to need kit that can keep up. There’s such a variety of ways of shooting landscapes that it’s hard to pinpoint exactly what type of lens should be […]
Continue readingHow to Get Noticed by Potential Clients: Email Tips
Chances are, there’s going to be a time when you need to track down new clients – and although gig sites can provide some rich pickings, it’s always good to diversify. As a creative freelancer, this ‘sales’ part of the job is the bit that most people like the least – as such, it’s worth […]
Continue readingUsing Psychology to Win New Clients
You can have the best skillset, equipment, office, and approach to productivity in the world – but when it comes to selling your services as a freelancer, psychology is your most effective weapon. And, it’s one of the key ways for you to win new clients consistently. Sure, you’ve got to have some skill to […]
Continue readingTop Video Lenses for Sony E-Mount Cameras
The advent of mirrorless cameras about a decade ago served as a bit of a shot in the arm to the camera industry. That’s not to say the sales were suffering – but the beautiful shots produced by DSLRs also came with a pretty big downside: even the smallest DSLRs with compact kit lenses were […]
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