The photography industry is booming with its increased and specialized demand for specific niches. With this growing need, there has also been a subsequent increase in photographers, making it competitive for those entering the field today. Establishing a business comes with a lot of challenges, and photography is no exception. One of the most prominent […]
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Cloud computing has impacted all types of businesses, including photography. However, when it comes to photographs, not all types of cloud computing are equal. The kind that’s best for you can also depend on the style of the pictures you take. Statista places the cloud computing market somewhere north of $146 billion, with a projected […]
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Running a photography business has likely been a dream of yours from the time you picked up your first camera and saw the world through the lens. There’s no arguing that the life of a photographer is rewarding and freeing. You get to choose the types of photographs you take, which clients you do business […]
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Like many other creative professionals, photographers often tend to be so focused on improving their craft that they neglect the business side of things. But even though it will initially require some extra time and effort, getting properly organized will help things run more smoothly and can even allow you to spend more time doing […]
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Imagine a world where you could focus on the things you love and ignore the rest. Unfortunately, that world doesn’t exist. Many professional photographers – especially the freelancers among us – find themselves frazzled and overwhelmed by, well, the business side of their business. It can be very stressful to manage it all. Hands up […]
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Marketing a photography business is challenging. You are already busy with photography sessions, keeping in touch with clients, and anything else your life has to offer, do you really have time to market your business? Regardless of whether you have it or not, you need to market your photography business. It is the only way […]
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In today’s market, establishing an identity for your photography brand can be quite challenging. With so many photographers vying for clients’ attention, it’s crucial to differentiate yourself and make a lasting impression. In this article, we’ll discuss strategies for growing your brand as a photographer, including identifying your target audience, refining your style, and leveraging […]
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As a photographer looking to enhance your online presence, SEO (Search Engine Optimization) is crucial. It will help you rank higher on search engines like Google and make it easier for potential clients to find your services. With 68% of online experiences beginning with a search engine and the top three Google search results getting […]
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Behind the Lens: Read this guide to understand all the Costs of Doing Business as a Professional Photographer Navigating the realm of professional photography entails understanding the nuanced costs involved. According to the US Bureau of Labor Statistics, the median hourly wage for photographers was $19.31 in May 2022. From their income, photographers have to […]
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In the competitive world of photography, managing your business effectively is as crucial as capturing stunning images. That’s where CRM (Customer Relationship Management) systems come in, streamlining your workflow, enhancing client communication, and ultimately helping your business thrive. But with so many options available, how do you choose the best help desk software and CRM […]
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