One of the biggest problems of the 21st century is figuring out how and where to store all the digital images you take. Unfortunately, the massive space high-resolution photos require and the marketing materials most photographers use require more resources than the average computer offers. Enter cloud storage as a cost-effective and attractive solution. Here […]
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Even top photographers must manage their client base if they want to run a profitable venture. Customer relationship management (CRM) reduces your workload while ensuring customers still feel valued. CRMs for photographers are almost limitless, but the best ones include ways to streamline photography follow-up work, keep the lines of communication open with clients and […]
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Are you the person always snapping photos at every family event? Perhaps you enjoy long walks in nature, utilizing your macro lens to capture the intricate details of a butterfly? Whatever images you prefer to capture, if you love your photographic hobby, you might want to make it a business venture. Here is how to […]
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Pricing your photography work can be a challenging task. On one hand, you want to ensure that you are compensated fairly for your skills, time, and expertise. On the other hand, you may question whether your pricing aligns with ethical considerations. Cover photo by Sergey Pesterev. The Dilemma of Pricing Photography As a photographer, the […]
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We’ve come a long way since Kodak’s disposable cameras. Although old-school gear like photographic film is making a comeback, the photography industry as a whole is constantly transforming. Serious photographers are apt to believe their expert skills are what produce outstanding photos. However, while creativity and a keen eye for detail are crucial, young photographers […]
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As a photographer, you may think the only skills you need involve taking images and making edits. However, running a successful business may require more than you think. In particular, reaching a wider audience involves learning one or more foreign languages. Doing this brings you copious benefits, which include the ability to interact with people […]
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When you’re a photography professional, you need to be aware of the complexity behind reaching the results that will make you and your clients happy. The creative and artistic side of the story is on you, and it’s your job to work the magic and make the photos notable in that sense. Still, you also […]
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For any photographer interested in growing their business and building a reputable, recognizable brand, achieving high rankings on Google and other search engines is critical. And one of the most effective ways to improve your SEO efforts and instill trust is with Google’s E-E-A-T principle. So, what is E-E-A-T and how can photographers use it […]
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Twitter can be a powerful tool for photographers looking to grow their online presence and reach a wider audience. From sharing high-quality, visually appealing photos to engaging with others in the photography community, there are many strategies you can use to grow your Twitter account. You’ve probably come across some photographers with hundreds of thousands […]
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Event photography is an exciting career path. You get to be social and creative at the same time. On top of that, most event photographers work freelance which makes the career even more appealing. What’s not to love about having complete control over your work schedule and projects? While event photography can be challenging at […]
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