SEO is the language your website speaks to search engines, while programmatic SEO is a “polyglot” that knows many languages to talk to search engines. Now, there are two dialects in this SEO conversation: programmatic and traditional. Think of them as the traditional, handwritten letter and the swift email. Both get the message across, but […]
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Mobile Health App Development: 5 Main Steps
Unlocking the Power of Digital Health In today’s fast-paced world, health has become a top priority for many. But while traditional methods of staying healthy remain critical, the surge of technology has paved the way for innovative solutions tailored to our increasingly digital lives. Imagine having a personal health assistant right in your pocket. Doesn’t […]
Continue readingDesigning for a Global Audience: Leveraging Second Language Skills in Motion Projects
In today’s interconnected world, businesses and content creators are constantly reaching out to a global audience. To effectively communicate with diverse viewers, it is crucial to consider language barriers and cultural differences. Leveraging second language skills in motion design projects can be a powerful tool to engage international audiences and create content that resonates with […]
Continue reading7 E-Commerce Design Strategies to Encourage Repeat Purchases and Retention
In today’s digital age, commerce has undergone a remarkable transformation. With the rise of online shopping, consumers now have access to a seemingly endless array of products and services at their fingertips. E-commerce platforms have revolutionized our shopping, making it more convenient and accessible. However, standing out from the competition and fostering customer loyalty has […]
Continue readingWhy Matrix is Green: Choosing Colors for Your Brand Ads
Why are comedies often so bright and sunny, while thrillers and detectives are gloomy? Why do some ads make us want to buy a product while others don’t? Color in movies and advertising doesn’t happen by chance. It’s a tool helping creators manage our attention and emotions, set moods, and even motivate us to purchase. […]
Continue readingAre Labels Hurting Your Product Photography?
Product photography plays a large role in driving online sales. With the use of enticing visuals, you can immediately capture your customer’s attention and influence their purchase decisions. Yet, have you ever considered how labels can impact your product photography? When browsing online, your customers have the opportunity to engage with your products in a […]
Continue readingDesigning for Inclusivity: Tips and Best Practices for Creating Accessible Websites
Did you know that over 50 million people in the U.S. have some form of disability? That’s over 15% of the population, according to the ADA. And yet, despite this huge potential audience for websites and digital content, many businesses still don’t prioritize accessibility when creating their online presence. Creating accessible websites should be a […]
Continue readingThis Wall Color Will Support Your Creativity Flow
Ocean, sky, cornflowers and sapphire — hopefully, you’ve pieced together what’s in common. You can find the color blue almost everywhere, including nature — a reason many often describe having a sense of tranquility and calm when they see it. Others claim blue helps their creativity flow. Blue is known for reducing stress and allowing […]
Continue reading7 Graphic Design Styles Influencing Sales in 2023
Design is more than a nice picture: It streamlines communication between the brand and the audience. Business owners may not know the name of the graphic style, but when ordering a project from a designer, they often imagine the desired result as, “I need something like this.” Some basic knowledge of design styles would simplify […]
Continue readingTop Mistakes to Avoid in Your Graphic Design Cover Letter
A graphic design cover letter is a document that accompanies your resume when applying for a job in the design industry. It’s a chance to introduce yourself to the employer and demonstrate why you’re the best candidate for the position. While you might think a cover letter is about you, it’s more about the employer. […]
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