Business tips for photographers, designers, entrepreneurs, and other creative professionals. Learn how to protect your brand, market your products and services, and grow your business.
We cover topics on promoting your work through social media, getting the right insurance for your business, finding the right people to work with, managing your digital assets, and much more.
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Social media has become an integral part of businesses marketing strategies, making the role of a social media manager more crucial than ever. However, one key aspect businesses and freelancers need to navigate is determining the appropriate rates for freelance social media management services. Today, we will explore freelance social manager rates in 2023. We […]
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Diversity, equity and inclusion (DEI) photographers have a specific purpose behind their images. They pay attention to things that might offend segments of the population or recognize areas where companies aren’t being inclusive. With more awareness of inclusion involving businesses, it pays to work or consult with someone trained in DEI perspectives. DEI photographers also […]
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As a freelancer, one of the most important tasks you have is managing your finances. With tax season just around the corner, freelancers need to understand how budgeting and taxes work to succeed. From keeping track of expenses to filing taxes on time, several tips can help freelancers stay on top of their financial obligations […]
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Every year social media platforms come up with new and improved ways to help users promote their business and increase sales. Staying competitive in a crowded marketplace is hard, but it is almost impossible without social media presence. Although there are some traditional methods that have shown to be successful in the past, they most […]
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In today’s digital landscape, building a strong personal brand is essential for creators, no matter your niche. A personal brand not only distinguishes you from the competition but also establishes your credibility, attracts clients, and opens doors to new opportunities. Whether you’re a photographer, videographer, video editor, graphic designer, or any other creative, this blog […]
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In the world of creative work, content creation is more than just capturing beautiful images or creating visually stunning videos. It’s about telling compelling stories that resonate with the audience. Storytelling has a profound impact on content creation, allowing creators to connect with viewers on an emotional level, convey messages effectively, and leave a lasting […]
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Instagram marketing is definitely worth the hype! Deciding to implement a social media marketing strategy can provide outstanding outcomes for your brand and basically bring you fame overnight. You’ll get the chance to expand your online reach and connect with your community in a relatable way. We’re all aware of the undefeated power that Instagram […]
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Are you the person always snapping photos at every family event? Perhaps you enjoy long walks in nature, utilizing your macro lens to capture the intricate details of a butterfly? Whatever images you prefer to capture, if you love your photographic hobby, you might want to make it a business venture. Here is how to […]
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In today’s digital age, commerce has undergone a remarkable transformation. With the rise of online shopping, consumers now have access to a seemingly endless array of products and services at their fingertips. E-commerce platforms have revolutionized our shopping, making it more convenient and accessible. However, standing out from the competition and fostering customer loyalty has […]
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Nowadays, content creators and marketers face a myriad of unique challenges in capturing (and retaining) their target audience’s attention. It’s no secret that content quality is of paramount importance, but from an imagery and video perspective, utilizing this type of content must be approached with a different methodology than written text. Cover photo by Nubelson […]
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