Time is flying, and so is the digital marketing revolution, fully spreading its wings with the help of technological advancement.In fact, CMOs spent 25.4% of their marketing budgets solely on technologies in 2023. As of today, 68% of startups leverage innovative tech tools for marketing.What is so special about technologies that makes brands and marketers […]
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The Role of Digital Marketplaces in Web3
Since entering the financial landscape in 2009, Bitcoin and cryptocurrencies have transformed the global outlook on money. Among crypto enthusiasts, digital coins offer superior benefits (largely due to their decentralized nature) compared to traditional currencies. Of course, concerns around volatility still exist with cryptocurrencies. For instance, taking a look on Binance the Bitcoin price now in […]
Continue readingThe Importance Of An Omnichannel Visual Marketing Strategy
Nowadays, most consumers are constantly bombarded with information and advertising from multiple different channels. While websites and mobile apps offer a look into a brand from a digital perspective, there are also physical touchpoints to consider, from storefronts and billboards to printed flyers and posters, to name a few. Customer loyalty is pivotal in the […]
Continue reading5 Future Trends of AI in Photo Editing and the Implications
AI photo editing is currently transforming how people enhance and manipulate images. Leveraging advanced technologies enables professionals and enthusiasts alike to achieve remarkable results with ease. This approach has drastically streamlined the editing processes, allowing automatic adjustments in areas like exposure, color balance and complex compositions. This revolutionary trend in AI photo editing is not […]
Continue readingElevating E-commerce: Innovations Reshaping the Online Purchase Experience
AI (artificial intelligence), AR (augmented reality), VR (virtual reality), what else?Most likely, you’ve been bombarded with these and other eCommerce technology trends if you’ve done some serious research on the Internet. They will also show up in this article, but they are not the only innovations in digital commerce we’ll cover.Today, 63% of companies have […]
Continue readingApple Launches Vision Pro AR Headset
Today Apple made what some people are calling ‘their most exciting announcement in years’. During their WWDC special stream on June 5, 2023, Apple announced the Vision Pro AR headset. An all new AR headset that is Apple’s first spatial computer. This product is shifting the way people look at technology. It also presents a […]
Continue readingAugmenting Reality With Code: How Programmers Are Shaping the Future of AR
From Pokémon Go to virtual meetings and classroom lectures, Augmented Reality (AR) has become an integral part of our lives. AR is transforming how we interact in digital spaces, and its scope goes beyond what was imaginable a decade ago. Being a technology that overlays digital content and information on the physical world, AR is rapidly […]
Continue readingApple Reality Pro VR Headset Set to Launch this Year
The push for AR and VR devices continues with more information coming out about recent innovations that are coming soon from Apple. According to multiple reports, including one from Bloomberg and another from MacWorld, Apple is working on a mixed reality headset that will be able to switch between AR and VR. Fast Facts about […]
Continue readingWhat Is Immersive Media?
Today’s business owners and marketers must find effective ways to engage with their target audiences. Many of them increasingly choose immersive media to achieve that goal. Let’s take a closer look at what that entails. Cover photo by Katya Ross. How Does Immersive Media Help Companies and Brands? Immersive media is a broad category consisting […]
Continue readingApple Launches First 3D View Maps Using AR for iOS 15
Today Apple introduced the first ever 3D maps to the Apple Maps app for iOS 15. Their press release shares ‘Maps users in London, Los Angeles, New York City, and San Francisco can experience a three-dimensional city view with rich detail, enhanced navigation, immersive walking directions, and more’. – London, LA, NYC, and San Francisco […]
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