Holiday marketing aims to attract customers on the eve and the period of the most significant events for the target audience. We are talking about not only major events such as the New Year or Black Friday but also more local and no less important dates, for example, Student’s Day or Valentine’s Day. Depending on […]
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Traditionally, professional headshots are simple, clean and stiff. A handful of contemporary corporate photographers want to change that with their work. Their innovative techniques and creative approaches make their photos more genuine and impactful. Cover photo by Ailbhe Flynn. A Photographer Celebrates His Monumental Achievement David Hume Kennerly recently celebrated the 50th anniversary of his […]
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AI photo editing is currently transforming how people enhance and manipulate images. Leveraging advanced technologies enables professionals and enthusiasts alike to achieve remarkable results with ease. This approach has drastically streamlined the editing processes, allowing automatic adjustments in areas like exposure, color balance and complex compositions. This revolutionary trend in AI photo editing is not […]
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In 2024, video-based e-learning is booming. Universities shoot lectures of professors speaking in their classrooms. Experts create podcasts to reveal their professional tricks and gain popularity. HR departments order animated content from video production studios to speed up onboarding for new employees and make it more effective. However, not all e-learning videos are equally effective. […]
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Predictive analytics, a transformative subset of data analytics, uses historical and current data to predict future events accurately. Its importance in business is unmatched, transforming decision-making by providing organizations with insight. This piece explores the wide range of advantages and profound influence that predictive analytics provides to companies. By examining its diverse uses, this article […]
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As the application of new technologies like artificial intelligence (AI) advances, augmented and virtual realities have evolved in step transforming digital art, visuals, photography and design with new possibilities. Today’s marketers and creatives are exploring new frontiers in creating content and virtual imagery using a combination of their personal creativity and the new-found powers of […]
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Everything has changed with the advancements in technology. From black-and-white ads to 360-degree ads, the brands have upgraded their marketing strategies. Gone are the days when the standard marketing practices used to work. The competition has increased and consumer preferences have also changed. Video marketing was and still is the best marketing strategy. However, if […]
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As we step into 2022, those among us interested in design are looking forward to discovering which trends are forecast to take center stage in the coming year. So, we’ve rounded up ten design trends that seem promising, along with examples that adequately illustrate the use of each. Let’s dive right in. Cover image via […]
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2020 has been a very odd year for creatives in all industries. Creatives everywhere have had to adapt or die so to speak. The world has been jettisoned into online everything. Distance learning, working from home, tele-docs, shopping, and entertainment has all had rapid growth due to the pandemic. This has translated to design as […]
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The influence of marketing is involved in every purchasing decision, and the landscape of marketing is constantly changing. 2021 will inevitably see brand new marketing tactics, evolutions of existing ones, and a lot of creative ideas to make the most of the changes 2020 has put on the world. In this blog, we’re covering the […]
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