Black Friday isn’t just about brick and mortar stores anymore. Over the past few years, more people are staying in and doing their shopping from home while still being able to take advantage of amazing discounts and deals. If you have an E-Commerce store and you’re just waiting until Cyber Monday for shoppers to start […]
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10 Tips for Marketing During Black Friday and Cyber Monday
Black Friday kicks off the holiday shopping season and each year it seems like the deals start earlier and run longer. With cyber Monday following just a few short days after, businesses are getting more and more creative with their marketing plans to bring in more customers and break sales records. With many advanced tools, […]
Continue readingEight Ways to Increase Conversions on Your Industrial B2B Website
Site visitors are only beneficial if they convert into leads. However, figuring out how best to reach your industrial business-to-business (B2B) customers isn’t always an easy process. There are so many moving parts you have to consider, and even a minor mistake can affect your conversion rate. In a 2019 review of more than 70 […]
Continue readingHow to Improve Your Company’s Office Space
Over the years, the way we lay out offices has changed drastically. Companies moved away from cubicle farms and toward more open floor plans. However, as challenges with working in such an environment became more apparent, businesses began creating spaces for specific purposes. Today, companies are much more likely to consider the use of the […]
Continue reading15 Improvements to Make to Your B2B Company in the Coming Year
Running a business-to-business (B2B) company requires a specific focus on what matters to other proprietors and fully understanding the industry you’re in. It’s easy to fall into a rut because things flow smoothly and “that’s the way we’ve always done things.” However, if you don’t make improvements over time, you risk losing your regular clients […]
Continue reading9 After Effects Templates for Presentations
When it comes to a big presentation, it’s important to make a good impression. One of the best pathways to accomplishing this revolves around your ability to capture and hold your audience’s attention. But how do you do that? A truly great presentation will incorporate relevant, adequate information and combine it with an eye-catching design […]
Continue readingThe Top Money-Saving Tips to Better Your Business
Most companies will look at sales when they want to boost business. It makes sense — the more money that comes in, the higher the profits at the end of the quarter or year. However, increasing revenue isn’t the only way to make things better or more profitable. In fact, the way we calculate profitability […]
Continue reading5 Types of Software Programs Your B2B Business Should Invest In
Running a business to business (B2B) model company requires some specific considerations. You have to think about the types of companies you plan to reach and the best way of doing so. Software helps simplify things, such as keeping track of your top clients or streamlining inventory, logistics and payroll. In a recent survey, around […]
Continue readingTop 10 Digital Asset Managers for Agencies and Large Organizations
Digital asset managers are a necessity for big or small organizations and agencies alike. With so much focus being placed on digital content from videos to images and more, companies need a simple way to store, track and manage all their digital assets. Digital asset managers can offer more than a place to organize your […]
Continue readingWhat You Need to Know Before Hosting Your First Business Conference
Business conferences bring a lot of excitement, with the opportunity to network with other entrepreneurs and learn new skills. However, hosting one brings a lot of challenges. All the work that goes on behind the scenes to pull together a memorable event takes months of planning and skills the average business owner might not naturally […]
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