If you have been avoiding or neglecting your social media presence because you’re a B2B company, it’s time to rethink your marketing strategy. Social media does more than bring in leads and traffic. It expands your reach and brand in ways that word of mouth can’t accomplish. It doesn’t matter what type of business you […]
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View all articles tagged "engagement" on the FilterGrade Blog.
10 eCommerce Marketing Strategies for Black Friday/Cyber Monday
The biggest shopping season is upon us – Black Friday and Cyber Monday! Both of these holiday sales are well-known to bring in high traffic and sales to eCommerce sites. This year, it is projected to be one of the most profitable shopping events for eCommerce stores, as many individuals are choosing to skip the […]
Continue readingMost Useful Social Media KPIs to Track Infographic
As more and more users join social networks, the need to build a strong social media marketing strategy grows. But how can you best measure your success? KPIs, short for Key Performance Indicators. These are the metrics startups and large companies alike use to track their growth. Whether it is sales, revenue, traffic, clicks. All […]
Continue readingFree Wedding Photo Overlays from PhotographyPla.net
Put together a special photo of the couple using these free wedding photo overlays from PhotographyPla.net! Perfect for social media updates, sharing with guests of the wedding, and more. This freebie includes two unique Photoshop overlays for wedding photographers. These overlays are compatible with Photoshop. They come in .psd format so you’ll have full control […]
Continue readingHow to Increase User Engagement With Video, Photo Content
When it comes to any marketing strategy, the goal will most likely always revolve around getting more leads, securing more sales, and getting more loyal customers. And when we’re talking about converting leads and securing sales, the key component here to consider is our magic word: engagement. With great engagement comes great interaction, and the […]
Continue reading8 Ways to Stay Engaged with Your Audience
It isn’t enough to just post quality content on your blog or vlog. If you want to get your content seen, audience engagement is the lead driving force. While the quality of what you post may first bring viewers in, how do you get them to comment, share, or like? Increasing audience engagement is a […]
Continue readingHow to Get Brands to Sponsor Your Travel
Attempting to get sponsorship for your vlogging, blogging, or photography expedition is not an easy task. Many aspiring travel gurus become discouraged when sponsorships don’t just seemingly fall from the sky. No matter how popular your vlog, blog, images or videos are, getting sponsorship is an art in and of itself. Understand that if one […]
Continue readingTop 5 Sony Lenses for Wedding Photographers
Wedding photographers need to be able to quickly capture a variety of details and key moments throughout the wedding day. While many can capture a small intimate wedding with just one lens, chances are you will need to have a selection of lenses. It is not uncommon for successful wedding photographers to have three or […]
Continue readingHow to Land Your First Event Photography Job
Event photography is a popular field that many hobbyist turned professionals begin with. This is because getting your first paid gig can be easier than if you decided to jump right into fashion or travel photography. Deciding which area of event photography you want to get started in will be your first step when looking […]
Continue readingTips for Building Your Wedding Photography Team
When you decided to start your own wedding photography business handling the workload and getting into a rhythm seemed easy. As your business grows and you see more requests coming in, remaining a solo photographer in your business might not be the best idea if you want to continue to grow. It is not uncommon […]
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