Earlier this week, Instagram launched an interesting new feature for creators. It’s called Trial Reels and it is an option for you to post your Instagram reel to a ‘test audience’ of people who don’t follow you to see how your reels do before posting to your full audience. What are Trial Reels?The company shared: […]
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How to Use User-Generated Content (UGC) on Social Media
Social media experts have often quoted the 80/20 rule – a rule that states that only 20% of your posts should directly promote your business. While the 80/20 rule is less of a rule and more of a guideline, it really begs the question of where the other 80% of the content is going to […]
Continue readingMeta Announces Automatic AI Dubbing for Reels
Meta announced a bunch of new improvements to their AI products, and the big one is automatic translations for reels with AI. Auto dubbing over the video AND lip syncing. Cover image from Meta Newsroom. These updates were all announced today during Meta Connect 2024. The event is on September 25th and 26th and is sure […]
Continue reading6 Ways for Small Businesses to Get the Most out of Social Listening
Shhh! Keep quiet and listen.Your potential and existing customers are discussing something on social media. They are grumbling so loudly. Did you hear that?! It seems that your brand’s name popped up in their conversation. Meanwhile, your competitors are shouting out some messages to their audiences and trying to outperform you… But it’s so noisy […]
Continue readingSocial Media Alternatives For Creatives
Facebook, Instagram, Twitter, YouTube… It’s easy to see the downfalls of these applications, and the struggles to succeed on them when so many people are posting. This has caused many creatives to abandon ship and seek out platforms that better suit their needs. Instagram, once a haven for photographers is now often associated with reposted […]
Continue readingBest Sites for Filmmakers to Share Their Work
Being a filmmaker is hard. You put countless hours into your masterpiece and then struggle to get anyone to watch it, critique it, or even acknowledge it online. Luckily there are enough websites and online communities to share your work that with some time spent in front of your keyboard you should be able to […]
Continue readingE.gg Creativity App from Facebook Launches in the US
Today Facebook launched E.gg publicly in the US on the iOS app store. E.gg is an experimental new app from Facebook for making creative webpages, collages, and artistic creations. The app allows you to compile gifs, images, text, and other artistic flairs like stickers, all on one page. You can also reshare and repurpose other […]
Continue readingMost Useful Social Media KPIs to Track Infographic
As more and more users join social networks, the need to build a strong social media marketing strategy grows. But how can you best measure your success? KPIs, short for Key Performance Indicators. These are the metrics startups and large companies alike use to track their growth. Whether it is sales, revenue, traffic, clicks. All […]
Continue readingYou Should Be Using Facebook Creator Studio
Recently I got a new social media client, and there were a few things I wanted to do differently. There were a lot of videos the client wanted to post on Instagram which were longer than one minute and therefore would need to be posted to IGTV. As far as I knew, I had a […]
Continue reading10 Great Guides for Social Media Marketing in 2020
Social media is now a major part of our society for better or worse. It allows us to chat with others, view funny memes, talk about why your team is gonna win it all this year, and anything else you can imagine. It began as a novelty, but progressed into this unstoppable force that captures […]
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