Business conferences bring a lot of excitement, with the opportunity to network with other entrepreneurs and learn new skills. However, hosting one brings a lot of challenges. All the work that goes on behind the scenes to pull together a memorable event takes months of planning and skills the average business owner might not naturally […]
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Square, known for credit card processing and Cash App, launched a new service for online sellers this week. Square Photo Studio is a low cost photo service built for eCommerce product photography. Automated professional product photos in 14 days Starts at $9.95 for photo packs (3) and $29.95 for interactive photos of an entire product […]
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Adding moving elements to web design isn’t really anything new, but more designers are turning to animation to grab user attention in a crowded marketplace. Although motion graphics are most often seen in portfolio websites, they also work well for business to business (B2B) web designs. About 90% of B2B management feels customer experience (CX) […]
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If you love to travel and share your experiences, you might be considering combining these two things to help build a successful business that can lead you to a dream job of working for yourself. There are hundreds of travel blogs around that make it seem so easy to travel and write and get paid […]
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As a freelancer, it is up to you to ensure all invoices, meetings, reminders, bills and more are paid, sent, and scheduled. This on top of shooting, location scouting, editing and delivering your final projects can add up to a lot of daily to-dos that often go undone. To help you keep your business organized […]
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Most businesses understand the need for a strong landing page. It shows visitors what action you’d like them to take and shares the most important information aimed at a specific audience’s needs. However, interactive landing pages are a little different in the way they engage users. Passive content converts only 36 percent of the time, […]
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You only have to scroll through your newsfeeds for a few seconds for a reminder that everyone’s hungry for video on social media. If you’re looking to get in on the act – whether you’re shooting for Instagram and Snapchat stories – or looking to create cornerstone content for your brand pages on Facebook and […]
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What would you say if I told you that a few tweaks to the copy that you’ve got on your website could massively increase the conversions you see from the page? Well, as a copywriter, I’m delighted to hear that virtually all businesses with an online presence usually say something like ‘Where do I sign?!’ […]
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Content marketing was originally meant for building relationships with already existing customers, however, all of that changed in recent years. You’ve probably heard this phrase before: Content is KING. Bill Gates said that in 1996 (he might’ve been onto something). Marketers like to fiddle with things to see what works and what doesn’t, and when […]
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Cover Photo by Artem Bali There are a lot of things that are taken for granted when you’re an employee. You sit down at your desk and you’ve got an email address, a phone, a workstation – and so on. When you make the switch to freelancing, it becomes painfully obvious that this kind of […]
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