Did you know that the first electronic book dates back to 1971? That’s when the US Declaration of Independence was digitized by Project Gutenberg. Ever since, there appeared different variations of digital books, not only ebooks. We’ll cover them all in this article. The market of digital books saw a massive rise in 2020. In […]
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For any photographer interested in growing their business and building a reputable, recognizable brand, achieving high rankings on Google and other search engines is critical. And one of the most effective ways to improve your SEO efforts and instill trust is with Google’s E-E-A-T principle. So, what is E-E-A-T and how can photographers use it […]
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Today’s business owners and marketers must find effective ways to engage with their target audiences. Many of them increasingly choose immersive media to achieve that goal. Let’s take a closer look at what that entails. Cover photo by Katya Ross. How Does Immersive Media Help Companies and Brands? Immersive media is a broad category consisting […]
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One of the most powerful forms of marketing is word-of-mouth. Setting up a referral program for your small business allows you to leverage fans who already love what you do to spread the word about your company and bring in new leads. Average referral rates vary by industry. According to a Referral Candy study, the […]
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The rapid rise of artificial intelligence (AI) seems like something out of a science fiction movie. Thanks to advances in machine learning, computers think more autonomously than ever before. Programmers have taught computers to think more like humans do through natural language processing (NLP) and thanks to faster processors. While the magic still comes from […]
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“He started in the mailroom and now he’s worth millions!” There are few journeys more inspiring than those taken by millionaire or billionaire CEOs who started their career with a couple of qualifications and a brain full of grit and tenacity – but honestly, does it really happen? Perhaps it used to – back when […]
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How do you make a great travel film? Is it the epic panoramic views or the interesting footage you can’t see back home? We partnered with Tajreen&Co to produce a new video on creating better travel films. Find out how to improve your travel videos with better shots, higher quality audio, and more. Watch Four Tips […]
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What would you do if you had 4 days off from work or university? What about driving all the way around the country of Iceland? Sounds impossible but it really isn’t. Me and two friends set the goal to drive more than 2000km, knowing that the midnight sun would provide 24 hours of light each […]
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For many photographers, it can be daunting to clean their delicate and costly equipment. The thought of damaging a lens or sensor is overwhelming, but with the right tools and techniques, cleaning a camera lens can easily become second nature. Having some dust on the front of your lens can be harmless and relatively unnoticeable in your […]
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